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Newspaper publishers told "free is too expensive"

01 Dec 2009 | by Arif Durrani

of example, the chief executive said the company that defined viral on the web has had to start paying ...

The Top 10 funniest TV ads of all time

04 Dec 2008 | by Colin Marrs

that it turned into one of the world's first internet virals. It starts, tamely enough, in the style of a ...

80s porn used for Diesel anniversary viral

25 Sep 2008 | by Staff

LONDON - The Viral Factory has collated clips of 80s porn in a humorous new viral to celebrate...The viral uses animation to block out the rude bits, creating various cartoon interpretations ... banana. A Viral Factory spokesman said: "Our brief was to remind consumers that Diesel is a brand not to be taken for granted, and that they should continue to expect the unexpected." The viral is titled SFW XXX ...

BBC launches iPlayer campaign with flying penguin footage

01 Apr 2008 | by Philippa Page

The centrepiece of the campaign is a 90-second ad that shows a recently discovered colony of penguins flying to South America every winter, where they spend the chillier months basking in the tropical sun. The spot will run across BBC channels from today and will also be seeded on viral video ...

Diageo demands sexy fake Guinness viral is pulled

31 Jul 2008 | by Darren Davidson

LONDON - Diageo has demanded that YouTube remove a fake Guinness viral video spreading across...The 60-second viral shows two different male hands taking the drink, which is precariously balanced on the small of the woman's back, before another woman reaches up and grabs it. Drinks giant Diageo has ordered YouTube to take down the clip, but it can still be easily found on the video sharing ...

Who's who on the Silicon Roundabout?

15 Feb 2011 | by Adam Woods

, and they have been there since it was properly cool. 27) The Viral Factory 58-60 Rivington Street, EC2A 3AU www.theviralfactory.com Over on Rivington Street, The Viral Factory was the most-awarded agency ...

Xbox promotes Alpine Legend game with spoof viral

01 Apr 2009 | by Kate Nettleton

LONDON - A viral promoting a yodelling version of the popular Guitar Hero game, entitled Alpine...The viral sees a couple of flatmates playing a closet game of the yodelling contest against other gamers around the world. ...

T-Mobile wins top prize at the BTAAs

11 Mar 2010 | by Kate Nettleton

the award for Best Viral Commercial. VCCP was another agency to perform well at the ceremony, landing four ...

Campaign's top 10 virals of 2008

11 Dec 2008 | by Staff

LONDON - Campaign unveils its list of the top internet viral campaigns of 2008....,000. 2 SFW XXX Party Invitation To celebrate Diesel's 30th anniversary, The Viral Factory decided ... , Charles Stone III put together a viral to show the lives of the characters in the 1999 viral "Budweiser Wassup" at the end of the Bush administration. The viral ends with a call for political change and urges ...

Top 10 marketing moments of 2010

13 Dec 2010 | by Nicola Clark

or billboards any time soon. Old Spice goes viral While it has not changed the smell, Old Spice ... " campaign. The viral, which netted more than 6m views, starred American actor Isaiah Mustafa. It gained ...

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