Cake aims to put Smirnoff at top of Glastonbury bill
23 Jun 2000 | by DAVID MCCORMACK
Clare Craven the agency has concentrated on media relations, including a viral campaign in chat rooms ...
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PUBLIC SECT0R: Great Ormond Street to launch 150th birthday celebration
25 Jan 2002
GREAT ORMOND ST: Great Ormond Street Children's Hospital is to launch its 150th birthday celebrations at a reception on the London Eye on 13 February. All proceeds from this initial event go towards buying equipment to combat viral infection. ...
PUBLIC RELATIONS AWARDS 2000: Craft - The Edelman Public Relations Worldwide Award. Best Use of New Media
27 Oct 2000
on more mainstream sites. The agency also put together a viral marketing campaign tied ...
Analysis: 'Father of modern media relations'
01 Nov 2002 | by Kate Nicholas
. In particular Edelman points to the growing importance of viral and guerrilla marketing, a point underlined by the consultancy's acquisition this week of Stockholm-based viral specialist UFO. Edelman regards this shift ...
PRWEEK AWARDS 2003: Corporate & Public - The Kaizo incorporating Beer Davies Award - Not for Profit
31 Oct 2003
such as FHM, Fast Car and Four Four Two. The nationals were also given previews and viral emails were sent ...
Prweek Awards: PRWeek Awards 2005 finalists
19 Aug 2005
Communications The Best of Mates GCI London Spreading the Viral Message Munro Forster Science Meets Romance ...
Campaign: World AIDS Day makes HIV everyone's issue - Voluntary Sector Comms
14 Jan 2005 | by Ruth Smith
and email but as the campaign got going, it grew virally and a success in one sector quickly led to more ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
