11 Aug 2008
| by Staff
LONDON - TBWA\London has produced a new viral and microsite for Elastoplast, aiming to make...Brand owner Beiersdorf asked the agency to create an ad which rebranded the product as a badge of an exciting life, rather than a painful story. The viral shows a giraffe made from Elastoplast escaping from the circus. Jo Blundell, managing director of network business at TBWA\London said: "Kids love ...
29 Apr 2005
| by Mark Cridge, managing director of glue London
As media become increasingly digital, virals offer agencies a chance to hone their online abilities...digitally, it has the potential to become viral. Want to see the latest series of 24 before it airs ...
-understood as creating a television commercial.
Today's potential silver bullet would appear to be viral marketing, and agencies love viral. Traditional agencies love viral because it means they can forget about having to learn ...
04 Dec 2007
| by Staff
LONDON - Ann Summers has launched the ‘Ann Summers Viral Academy’, a competition to find young...viral that will run on women s portal handbag.com as well as being seeded online. The best submissions ...
13 Feb 2009
| by Matt Williams
LONDON - Hertz is promoting its latest car-rental offers in a humorous viral timed to coincide...Created by Iris, the viral visits some of the stranger street names across Britain, such as Tickle Avenue and Tongue Lane. The montage comes to an abrupt end with the image of a no entry sign, posing the question "how far will you go this Valentine's?" Viewers are then directed to the brand's website, where ...
20 Mar 2009
VCCP has launched a viral campaign for Comparethemarket.com made up of bloopers featuring Alexandr
16 Sep 2005
The Radio Advertising Bureau is launching a viral campaign to promote the findings of its joint
15 Jul 2005
| by James Hamilton
Tomboy Films, the London-based commercials production company, is
launching a viral division, Tomboy Virals. The new division has already signed three viral directors: Rob Manuel,
Joel Veitch ...
AM Films for commmercials
representation. Wheatley is best known for his "cunning stunt" viral. He ...
13 Feb 2004
| by Rachel Gardner
Rainey Kelly Campbell Roalfe/Y R has created a viral campaign to support the launch of Land Rover...viral ad to break is called "try" and features the Freelander Sport attempting to play rugby ...
25 Feb 2008
LONDON - ActionAid, the global anti-poverty charity, has launched a viral to pressure.... The viral, which features the voices of comedians Bill Bailey and Katy Brand, invites users to dress up ...
. The viral can be viewed here . ...
17 Feb 2009
| by Kate Nettleton
LONDON - Wieden & Kennedy has seeded a viral teaser for its new Nike 5 campaign, featuring a