London Fashion Week: Followers of fashion
16 Feb 2012 | by John Owens
the Atlantic. When it comes to sponsoring parties or events during the week itself, he also warns against ...
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Reebok fitness competition lands TV slot
10 Apr 2012 | by Maisie McCabe
with pay-TV operators Sky and Virgin Media to offer 24 channels of live action from the tournament ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
the rights to show a half-share of Formula One motor racing. Its launch of the Sky Atlantic channel ...
M&S and Sainsbury's back PM's GREAT campaign
23 Sep 2011 | by Sara Kimberley
picture of Virgin boss Richard Branson in front of an aeroplane, with the heading: "Entrepreneurs ...
Behind the ASOS marketing machine
22 Sep 2011 | by Nicola Clark
really into Sky Atlantic at the moment. I loved How to Make it in America and Bored to Death.' ...
Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Marks Spencer Microsoft Virgin Atlantic *Walkers *Johnnie Walker *Lynx *ComparetheMarket Innovators ...
What digital marketers can learn from DM
20 May 2011 | by Kim Benjamin
-directional. Chris Bibby, direct marketing director at Virgin Media, argues that direct response is vital ... offers, he adds. In February, Virgin Media launched a direct mail campaign supported by digital ... for users of the TV service. By the end of April, Virgin Media had recorded 65,000 pre ...
Editor's comment: The power behind marketing
18 May 2011 | by Noelle McElhatton
at brands such as Virgin Media and Morrisons. A more confident market - there are 28 new entries - has ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
Airways, he led the department that in 2006 was accused of colluding with rival airline Virgin Atlantic ...
Puma signs UK rap star for social role
23 Mar 2011 | by Staff
The EMI/Virgin artist, who will work with Puma throughout 2011, is the latest in a string of high-profile individuals from the music world who have signed up to represent the brand. In January Puma signed Girls Aloud singer Kimberley Walsh to front a six month press campaign for its BodyTrain toning footwear ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
