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Perowne Charles Communications wins Malaysia Airlines account

Perowne Charles Communications, the agency founded by Virgin Atlantic s former comms chief Paul Charles, is to handle the airline s PR in the UK and Ireland, focusing on business travellers. PCC s first task is to help co-ordinate the launch of the new A380 service, which is scheduled to fly between ...

Virgin Atlantic Airways hires Fay Burgin as head of PR

Virgin Atlantic Airways has hired former Mischief associate director Fay Burgin as head of PR....Burgin, who started this week, will lead a team of four press officers at Virgin Atlantic s UK ... of the brand. She will also oversee Virgin Atlantic s relationship with its consumer agency Mischief and its ... and as an account executive at Lewis PR. Her arrival follows Virgin Atlantic s recent appointments of easyJet ...

Branson-shaped ice cubes take off on selected Virgin flights

Virgin Atlantic is treating its upper class travellers to Richard Branson-shaped ice cubes....The novel initiative is just the latest in a series of promotions run by Virgin Atlantic for its ... on selected Virgin Atlantic flights in May to celebrate the launch of the airline's revamped on-board bar ... seating system. The new upper class features are part of Virgin Atlantic's 100m spend within its ...

Virgin Atlantic to appeal against BMI takeover

Virgin Atlantic has said it will appeal against the European Commission's decision to approve...Virgin Atlantic claims the European Commission s decision to approve the 172.5m takeover bid ... and marketing jobs are also under review. Virgin Atlantic has confirmed it will bid for all of the available ... sold to a Russian carrier. Virgin Atlantic owner Sir Richard Branson said: "This deal was agreed ...

Air tax rise sparks further lobbying from airline heads

calls from the heads of easyJet, Ryanair, Virgin Atlantic and International Airlines Group (IAG) urging...The rise in APD on short-haul flights means consumers now pay 13 in tax compared with the previous 12, while the tax on long-haul flights above 6,000 miles has risen from 85 to 91 per person. EasyJet s Carolyn McCall, Ryanair s Michael O Leary, Virgin Atlantic s Steve Ridgeway and BA owner IAG ...

April Fools' Day: Which brands got involved?

BMW, Peugeot, The Famous Grouse and Virgin Holidays were among the brands playing pranks for April...a new currency named after him that will be accepted at all Virgin Holidays destinations ...

Why we're loving ... Tim Bret-Day photographer; David Bray collage artist

Why Virgin Atlantic is running a global campaign that recreates the Union Flag using imagery

Virgin Group appoints Yahoo! marketer to European role

Virgin Group has hired James Tipple, former vice-president of marketing for Yahoo! EMEA, to the new...Tipple, who joined Virgin Group last month, left Yahoo! at the start of the year following a major ... . At Virgin, Tipple reports to Ian Rowden, partner and chief marketing officer for Virgin Group, who joined ... out potential new categories and regions for the Virgin brand to enter. Under Rowden, Virgin Group ...

Walsh and Branson attack UK aviation policy's effect on growth

Telegraph that Virgin Atlantic is focusing on expansion in America and Australia, causing the UK to miss out ... of the political spectrum to put the country before party." BA's Walsh, Virgin Atlantic's Steve Ridgeway ... 't wait for another aviation review. Virgin would be willing to invest 5bn in expansion at Heathrow ...

Brand barometer: UK airlines, which one is most prominent online?

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