Double Standards - How is performance marketing helping digital?
10 May 2012
, such as exchange buying, far more than any shifts in client focus or strategies. Our use of the VivaKi Audience ...
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The man who would be king
17 May 2012
at VivaKi, are both in the autumn of their careers. His prospects are enhanced by the lack of internal ...
Trading places: this week's people moves
20 Apr 2012 | by Daniel Farey-Jones
to the newly created role of chief growth officer. ( Media Week ) The VivaKi Nerve Center has promoted ...
School Reports 2012: ZenithOptimedia UK
02 Apr 2012 | by Staff
solid. That's not to say ZenithOptimedia isn't an exciting place to be - far from it. Its VivaKi ...
VivaKi Nerve Center hires Smith as head of activation
08 Dec 2011 | by Mark Banham
VivaKi Nerve Center, the digital research and development arm of VivaKi, has appointed MEC's Geoff...," according to VivaKi. Marco Bertozzi, managing director of VivaKi Nerve Centre Europe, Middle East ... VivaKi to continue driving innovation across the industry." ...
Digitas global CEO Lord replaces Lang in expanded Vivaki digital role
06 Dec 2011 | by Mark Banham
of additional Vivaki digital agencies Big Fuel, Denuo, Digitas and Phonevalley....of Vivaki. According to a statement released by the Publicis network, Lord will head a Digital Transformation Team, which will "leverage the success of Vivaki to develop a strategy that will similarly ... agencies that sit inside Vivaki operate under the watch of talented executives who manage the operations ...
Vivaki Nerve Center partners with Weborama in European deal
25 Oct 2011 | by Mark Banham
Vivaki's research and development arm Nerve Centre has formed a Europe-wide strategic partnership...Weborama will provide local media, data and technology across Europe for VivaKi Nerve Center ... . The company currently has partnerships with Vivaki agencies in France and Spain and the extended strategic partnership will cover all key European countries where including the UK, Netherlands and Germany. Vivaki ...
School Reports 2011: Maxus
05 Sep 2011 | by Staff
agency scooped the £75 million BT account from VivaKi's Starcom and Zed Media, which along with Fiat
School Reports 2011: Kitcatt Nohr Digitas
05 Sep 2011 | by Staff
Score: 7 Agency fact file: Kitcatt Nohr Digitas Type of agency Integrated Company ownership Publicis Groupe (VivaKi) Key personnel Paul Kitcatt chief creative officer Marc Nohr chief executive Vonnie Alexander chief client officer ...
Top 50 media agencies 2011
05 Sep 2011
MediaVest Group, ZenithOptimedia, MediaVest (19.9%), MediaVest Leeds (50%), Media Vision VivaKi Trading ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
