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Yoda stars in Rainey Kelly Campbell Roalfe/Y&R's first TV ad for Vodafone since winning the account
Vodafone has appointed Agency Republic to handle the digital advertising related to a new product...The agency, which oversaw digital advertising for Vodafone's rival O2 before losing the account to VCCP last year, was appointed without a pitch. Dare, which has worked with Vodafone since 2007, remains Vodafone's digital agency of record, with Agency Republic appointed to work on the specific ...
Rainey Kelly Campbell Roalfe/Y&R has created a new spot for Vodafone in its campaign starring Yoda.
Vodafone has called a review of its integrated retail advertising account....The process is being handled through AAR and overseen by Vodafone's director of brand marketing, Danielle Crook. The pitch will be open to non-WPP agencies, despite Vodafone's recent consolidation ... to its 47 million account. The appointed agency will be responsible for working on Vodafone's point ...
Vodafone is holding a pitch to find an agency to help the company build its next major sponsorship...that could become Vodafone s next global sponsorship. A range of sectors will be considered, including sport, music, entertainment, arts and culture. It is understood that Vodafone is willing to spend tens ... at least the end of 2013. The review does not affect Vodafone s relationship with its media agency, OMD ...
Jeremy Lee is irked by Rainey Kelly Campbell Roalfe/Y&R's spot for Vodafone:..."Well, this isn't going to get at all boring, is it? We're only on the second execution of Vodafone's campaign featuring Yoda (see what they did there? I think it's called a lazy pun) and the lame joke is already wearing very thin. When M C Saatchi used Star Wars for Dixons, it was refreshing ...
Vodafone has handed its UK CRM account to G2, bringing an end to its five-year relationship...for the account, which includes all of Vodafone's CRM and eCRM business. PAA had worked with Vodafone since ... will not be handling any of the CRM business. However, the agency has worked on a number of other Vodafone projects ... to handle the majority of Vodafone's advertising, while its digital work is through Dare and its media ...
Vodafone is looking outside its roster of WPP agencies by crowdsourcing a global brief, in a bid...Global strategy for Vodafone has been handled by Team Vodafone, a collective of WPP agencies led ... customers feel more connected to racing. Digital and social media is at the core of Vodafone's $10 ... with the telecoms brand. Vodafone wants 'Big Idea' to move across traditional media channels and adapt to suit ...
, the bespoke unit that services Vodafone....Hopson will be responsible for ensuring that WPP provides strategic and creative leadership for Vodafone around the world. His appointment follows RKCR/Y R's capture of the 47 million UK Vodafone ad account. Working closely with Team Red's creative director, Ajab Samrai, Hopson will report to its ...
JWT and Vodafone Egypt are facing a huge backlash in Egypt after a video was released implying...slamming both the agency and Vodafone, which has since said it had nothing to do with the video. El Dahsan said: "Take the time to watch the outrageous Vodafone ad that has sparked public outrage in Egypt this week. Vodafone, the company that complied with the Mubarak regime's demands to shutdown communications ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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