Direct choice: Volkswagen Fox
19 Jul 2006 | by Claire Elworthy, Creative director, Chemistry Communications
The Volkswagen Fox is the small car for people who trust VW and want to downsize.
Search results for Volkswagen
Search filters:
By Channel
-
Direct Marketing
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (56)
- Campaign (53)
- campaignlive.co.uk (3)
- Marketing (75)
- marketingmagazine.co.uk (6)
- mediaweek.co.uk (1)
By Channel
- CRM/Customer Insight (4)
- Database Marketing (10)
- Lists/Data (2)
- Print/Mail/Fulfilment (3)
- Telemarketers/Contact Centres (1)
By Industry Sector
- Agencies (4)
- Autos (25)
- B2B (13)
- Consumer Goods (15)
- Fashion / Clothing (4)
- More...
- Fast Food (1)
- Financial Services (12)
- FMCG (4)
- Food & Drink (6)
- Government / Non-Profit (6)
- Media / Entertainment (16)
- Retail (6)
- Technology (8)
- Telecoms / Utilities (5)
- Travel / Leisure (5)
- Less...
By Media
- Video (2)
DIRECT CHOICE: Volkswagen
06 Nov 2003 | by Simon Robertson, Founding partner and creative director, Identity
of Volkswagen....We are greeted with a square plastic-encapsulated outer containing six coloured fridge magnet letters and a headline 'Can you spell safety?' The letters spell out the word Touran. The package contains a letter from Volkswagen Marketing, a leaflet and reply-paid envelope. The childlike theme ...
Direct choice: Volkswagen
12 Feb 2008 | by Irit Reed, Director, Caspian Partnership
The Golf Plus Book of Gardener's Friends left me a little bewildered at first - what has golf (of the sporting variety) got to do with gardening? And, to add to my confusion, it wasn't until I looked at the back cover and saw the Volkswagen logo that I became aware the book was actually promoting its latest ...
Direct choice: Volkswagen Jetta
15 Mar 2006 | by Robert Goldsmith, Managing partner, Spinnaker
Sadly, it is an under-exploited practice, with many outer messages offering little intrigue and pack components lacking a complementary role. This is not the case with the mailer from Volkswagen for its updated Jetta model. The copy-only outer invites curiosity with its claim that, having seen ...
Direct choice: Volkswagen Golf
27 Jan 2009 | by Tim Bonnet, Chief executive, Tequila
If you're producing a mailpack hailing the VW Golf as the 'benchmark' against which other manufacturers must compete, you would expect the standard of the work to apply that logic and be among the best on offer.
Direct choice: Volkswagen Polo
23 Nov 2005 | by Mike Colling, Managing director, MC&C
You often hear people in the direct industry harking back to the supposed lost art of the long letter.
DIRECT CHOICE: Volkswagen Polo
18 Apr 2002 | by JOHN REGAN, Managing director, Cognisance
How many of us haven't thought of a career change, especially as the economic climate worsens? Ski instructor? Bar owner? Pop Idol? Lion tamer?
Volkswagen's Polo tops awards shortlist
04 Nov 2002 | by Jennifer Whitehead,
LONDON - Proximity London's work for Volkswagen Polo has been shortlisted for five DMA Royal Mail...The agency's work for Volkswagen has been shortlisted in categories including: best automotive work; inserts; high-volume consumer direct mail; and for best launch. The nominations come for its fully integrated work for the Polo, as well as a campaign to promote Polo's air conditioning, featuring ...
Volkswagen Commercial Vehicles appoints Ruby
12 Feb 2009 | by Staff
LONDON - Volkswagen Commercial Vehicles (VCV) has appointed Ruby to its agency roster with a brief
Volkswagen readies email 'driving' campaign
07 Mar 2011 | by Ed Owen
Volkswagen is launching an email campaign later this week to promote its range of cars, using...their choice of cars. Volkswagen, last month, launched a new iPhone app by DDB, which allows users ...
Additional Information
Campaign Jobs
- Account Director - London up to £50k Network Recruitment £40000 - £50000 per annum, London
- Business Director PFJ £55000.00 - £70000 per annum, London
- Account Director PFJ £48000 - £55000 per annum, London
- Consumer Insight Manager - FMCG Elizabeth Norman International £59000 - £60000 per annum, West London
- Junior Mobile Designer Propel £20000 - £25000 per annum + £25000 + Excellent benefits, West End
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
