09 Sep 1999
| by ALEXANDRA JARDINE
Volkswagen has branded eight of the UK s busiest motorway service
stations as part of its Any...Volkswagen has branded eight of the UK s busiest motorway service
stations as part of its Any excuse campaign for the Bora car. The
outdoor push extends the humour used in its TV advertising to push the
message that people love to drive their Boras and need little reason to
do so. The ads ...
15 Jun 2011
| by Sara Kimberley
Volkswagen has launched a "real-time" crowd-sourcing initiative for a TV ad in Canada to promote...with Volkswagen to our fans. Not only is it a really interesting thing to participate in, it democratises the process in a way that really fits with the Volkswagen brand."
...
03 Feb 2011
| by Anne Cassidy
Volkswagen is reviewing its European advertising arrangements in order to create a new roster...handled by Deutsch LA, in the early 1990s.
DDB UK s most recent TV ad for Volkswagen, which ...
26 Feb 2009
Rlagroup has launched its first viral campaign for Volkswagen Commercial Vehicles promoting the latest model, Caddy DSG, the first vehicle of its kind to be launched in the commercial vehicle sector. The short film cheekily points out to van drivers who get used to driving the Caddy DSG that they shouldn ...
26 Feb 2009
This is a new market for Volkswagen and it is launching into the SUV arena as a bit of a Johnny-come-lately trailing its rivals, which have all long since launched their own 4x4s. The Touareg is named after an African tribe that lives in the desert, which makes this snowbound spot all the more amusing ...
26 Feb 2009
Love this. It's all 'Land of the Giants'- and 'Avengers'-like. We see a group of miniature Tom Thumb people escape from an old man only to be pursued by what appears to be a giant cat. Looks like the only way out for a glamorous brunette is the small but tough VW Polo -- even if it is only a toy version...
27 Jan 2009
| by Tim Bonnet, Chief executive, Tequila
If you're producing a mailpack hailing the VW Golf as the 'benchmark' against which other manufacturers must compete, you would expect the standard of the work to apply that logic and be among the best on offer.
10 Apr 2008
| by Emma Barnett
LONDON - Telegraph Media Group has secured an eight-week sponsorship deal with Volkswagen
08 Apr 2008
| by Tom Morton
LONDON - Tom Morton, executive planning director of TBWA\London, reviews the Volkswagen Polo ad...Volkswagen s smart decision to position Polo as a small vehicle with substance. Eleven years ago Volkswagen ...
Volkswagen has to weigh up 1m hits on YouTube against 500 complaints to the ASA. It has a hit on its hands ...
12 Feb 2008
| by Irit Reed, Director, Caspian Partnership
The Golf Plus Book of Gardener's Friends left me a little bewildered at
first - what has golf (of the sporting variety) got to do with
gardening? And, to add to my confusion, it wasn't until I looked at the
back cover and saw the Volkswagen logo that I became aware the book was
actually promoting its latest ...