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New campaign: Volkswagen

Volkswagen's is emphasising the value for money offered by its cars in its latest campaign.

Adwatch review: Volkswagen Polo

LONDON - Tom Morton, executive planning director of TBWA\London, reviews the Volkswagen Polo ad...Volkswagen s smart decision to position Polo as a small vehicle with substance. Eleven years ago Volkswagen ... Volkswagen has to weigh up 1m hits on YouTube against 500 complaints to the ASA. It has a hit on its hands ...

Direct choice: Volkswagen Jetta

Sadly, it is an under-exploited practice, with many outer messages offering little intrigue and pack components lacking a complementary role. This is not the case with the mailer from Volkswagen for its updated Jetta model. The copy-only outer invites curiosity with its claim that, having seen ...

Direct choice Volkswagen Golf

LONDON - The VW Golf is an enduring, iconic brand with powers of self-reinvention that would make Madonna jealous.

Volkswagen ads through the years

As Volkswagen kicks off a review of its European advertising arrangements, here are a few of its...The most memorable ads from Volkswagen ...

Volkswagen 'flyboy' by DDB Mudra

DDB Mudra in India has created an ad for Volkswagen.

Volkswagen kicks-off ad review

Volkswagen is reviewing its European advertising arrangements in order to create a new roster...handled by Deutsch LA, in the early 1990s. DDB UK s most recent TV ad for Volkswagen, which ...

Volkswagen 'safety' by Deutsch LA

The new US spots for Volkswagen, created by Deutsch in Los Angeles, emphasise the fact that its

Volkswagen 'efficiency' by DDB London

Volkswagen proves its German efficiency in this latest work by DDB by subbing their print campaign

Volkswagen 'efficiency' by Tribal DDB

Tribal DDB is putting internet browsers in the seat of a rollercoaster ride in a bid to promote VW's efficient technologies.

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.