Search results for Vox Pops

Showing 1 - 10 of 168 results

Sort results by: date | relevance

1 2 3 4 5 ...
Next »

Search filters:

By Channel

  • Direct Marketing Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Media

Publicis Dialog pushes Renault Laguna launch

19 Oct 2007 | by Nikki Sandison

offer video content about the original design and testing of the new Laguna, along with vox pops from ...

Pop star launches loyalty campaign

17 Jul 2009 | by Sarah Johnson

LONDON - Pop star Mika is launching a loyalty scheme on his website to allow fans to earn points

Have clients got POP right?

22 Apr 2008

There is a lot of discussion in the retail marketing industry about the more strategic role POP...POP is being treated with more importance by some clients and senior staff are getting involved, demanding a more consultative agency type approach. Some agencies are also getting involved earlier ... in the POP industry runs somewhere between 55%-80% meaning that circa 20%-45% is available to save from ...

POP: Impulse measures for POP creativity - Scientific data gives designers a clearer vision

03 Jun 1999 | by ROBERT MCLUHAN

of purchase. But how can retailers and brand owners be sure that their POP material is working? Until ... mechanisms. These measure activity at POP stands, track shoppers round the store, and even monitor ... Communications with three branded measurement tools to help design POP displays for clients. Ways ...

Mars to sound out pop tour TV

20 Nov 1997 | by MIKE HEWITT

Mars Confectionery, traditionally known for its conservative attitude to media buying, is testing a new medium to reach the notoriously elusive youth market.

Top of the Pops and It's Hot! team up for teen Swapits promotion

11 Apr 2005 | by by Julia Pearlman

LONDON - Top of the Pops magazine and It's Hot! have teamed up to offer their teenage readers

MARKET RESEARCH LEAGUE TABLES: Fresh focus for qualitative - A healthy obsession with new methods and added value sees qualitative on the up

24 Sep 1998 | by NICK SHORT

Sciences 407,000 90,000 497,000 39 Vox Pops International 391 ... , POP Shop. According to managing director Liz Hauck, it will offer integrated research, qual ...

POINT-OF-PURCHASE: 21st Century POP - Computer-based displays and interactive programmes

22 Oct 1998 | by DAVID MURPHY

the traditional cardboard cut-out? Academically, nothing is known about the effectiveness of high-tech POP ... at the beginning of October. It turned to Coutts Retail Communications for a POP solution. Coutts answer was a ... into the programme, they won t be able to get out of it again. At POP company Evans Petty, chairman Nigel ...

POP: Innovation wins space in stores - Many companies are making a greater effort with their point

03 Jun 1999 | by DAVID MURPHY

from companies of increased spending on POP activity, and by the creation of posts specifically...from companies of increased spending on POP activity, and by the creation of posts specifically to handle POP and channel marketing issues. So what s causing the big advertisers to look beyond the great god television, and what can POP do for them? In recent years, a number of companies have ...

HHCL unveils pounds 8m Egg launch for Prudential

09 Oct 1998 | by HARRIET GREEN

at 00:01 - the time of Egg s official launch - with a 90-second tactical vox-pop ad on ITV, starring Egg s call centre staff. During the rest of the day, ten 90-second one-off vox-pops starring a ... for the business. The vox-pops were created by Drum PHD. Campaign revealed that the Prudential was in talks ...

1 2 3 4 5 ...
Next »
 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group