Consumer in the street: buying green in the credit crunch
27 Aug 2008 | by Bill Britt
Video produced for Marketing by Vox Pops International , which is a pioneer in the use of video in research to bring consumer views to life. ...
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Public View - Comfort 'nudists' by Ogilvy
28 Jul 2008 | by Staff
Vox Pops International, in association with Campaign, asked members of the public what they thought...members of the public make of the ad? Watch the video to find out. Video produced by Vox Pops ...
Public View - Sony HD 'quantum of solace' by Fallon
27 Oct 2008
Sony HD 'quantum of solace' by Fallon Daniel Craig braves a series of explosions in the latest ad for Sony HD. Watch the video above to find out what members of the public thought, and if they understood what it was all about. Video produced by Vox Pops International on behalf ...
BR Video: Consumers plan no change in spending habits
06 Jan 2010 | by Daniel Farey-Jones
the same as last year, seeing what the interest rate does and being generally more careful". Vox Pops ...
BR Video: Should cereals come in plastic bags?
06 Oct 2010 | by Loulla-Mae Eleftheriou-Smith
by Vox Pops International on behalf of Brand Republic. ...
BR Video: Ryanair's reputation takes another hit
08 Jul 2009 | by Jacquie Bowser
think they're an amateur company." The video was provided by Vox Pops International. ...
POP: In-store incentives
27 Jul 2005
With more people window-shopping online, can POP play a role in persuading consumers to keep...coming back to the high street has never been more urgent and the role of point-of-purchase (POP) material has become crucial to that aim. Research from POP specialist Kesslers International has found ... the agency's managing director, Charles Kessler. 'While the traditional role of POP has been to make ...
ITV mulls music show to rival Top of the Pops
23 Jan 2006 | by by Sam Matthews
LONDON - ITV is mulling a rival to the BBC's 'Top of the Pops' and has hired its former executive...'s long-standing show 'Top of the Pops'. "Music television has become one of those things that is easy ... , abandoning the show. Since its BBC Two debut in July, 'Top of the Pops' ratings plummeted to an all ... ratings slipped to an average of 2.4m. In its heyday in the 1970s, 'Top of the Pops' attracted ...
BBC to modernise Easter pageant and crucifixion with pop opera
27 Jan 2006 | by by Sam Matthews
LONDON - The BBC is commemorating the crucifixion of Christ this Easter by broadcasting a live pop
Saatchis turns to disposable pop as it creates girl band
10 Apr 2006 | by by Suzanne Bidlake
with what appears to be the most disposable incarnation of pop in a post reality-TV world. Created ... and a comedian if selling pop as a marketing vehicle is successful. Any similarities between existing ... to be merely coincidental. The girls all hold down day jobs and are being groomed into pop stars ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
