BORDER LINES: BOMBAY: Ogilvy PR to unify Tata identity
12 Feb 1999 | by MAGGIE BROWN
Group with a brief to unite its diverse interests under a single identity. WPP-owned Ogilvy pitched...Ogilvy PR Worldwide has picked up the corporate account for Indian industrial conglomerate Tata Group with a brief to unite its diverse interests under a single identity. WPP-owned Ogilvy pitched alongside its sister advertising and below-the-line marketing agencies to win the work, which ...



