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Sir Martin Sorrell's WPP is to marketing services what Tesco is to the high street. Caroline..., WPP's chief executive is the figurehead for more than 84,000 staff, thousands of clients and 13 ... , says. Anyone far-sighted enough to have put £1,000 into WPP in 1985, and ploughed back all ... and Kantar. WPP made a profit before tax of £564 million last year. A strong new-business performance ($6 ...
LONDON - WPP Group has invested an undisclosed sum in VideoEgg, a video content and ad network...provide a combined audience of more than 12 million unique users. WPP joins existing VideoEgg investors ...
BEIJING - WPP Group has bought its fifth Chinese agency in the last year as it acquires a majority...part of WPP s below the line business Bates Asia. WPP said acquiring a majority stake in the agency ... teams. The acquisition marks WPP s latest expansion into the Chinese marketing sector, having already ... , which is leading the launch of MySpace in China. Prior to that, WPP-owned Grey Group acquired a ...
LONDON - Sarah Wyse, the chief executive of WPP-owned customer publisher Forward, is to leave...has also been responsible for developing Forward s digital strategy. Sir Martin Sorrell s WPP Group ...
LONDON - Market research outfit Taylor Nelson Sofres has rejected a third takeover attempt from WPP...In a statement released to the London Stock Exchange this morning, TNS told WPP to "stop ... three proposals from WPP, each of which substantially undervalues the company. WPP has received materially the same information as has been provided to GfK." Brydon went on: "WPP has got all ...
LONDON - WPP's media agencies were the company's best-performing operations last year, according...GroupM, WPP s media trading group, which oversees MediaCom, MindShare and Mediaedge:cia, brought in 3.7bn of new billings globally in 2007, making it the outstanding performer among WPP s marketing and communications offerings. WPP s media businesses expanded collectively by more than 14% year on year ...
LONDON - WPP's pursuit of market research outfit TNS has taken a fresh twist - with TNS rejecting...Following its rejection of WPP's latest offer, TNS has agreed with GfK to terminate their proposed ... . By pursuing a sale to GfK rather than a merger, TNS hopes to appease shareholders and head off WPP's takeover aspirations. This morning WPP launched a hostile bid worth 1.08bn for TNS, following its tabling, last week ...
LONDON - WPP has rebranded its full-service mobile agency Kinetic Mobile as Joule and it will now
LONDON - Kinetic Mobile, the mobile marketing and advertising arm of WPP that launched in the UK
GroupM, WPP's media arm, has appointed Ellie Edwards, formerly managing director of ad network Hi...to disclose any names. Initially, WPP had planned to sit Quisma alongside out-of-home agency Kinetic ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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