Search results for WPP

Showing 1 - 10 of 653 results

Sort results by: date | relevance

1 2 3 4 5 ...

Search filters:

By Channel

  • Digital marketing Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

CAMPAIGN-I: Spotlight On: The internet revolution - The internet will force adland to revise traditional practices. Martin Sorrell outlines the opportunities he believes the net will bring agencies

Every day brings with it another story of millions won and lost on the stock market. Pages are devoted to the lastminute.com share price as if that was the important story. And yet anyone who equates dotcom share prices with the importance of the dotcom revolution fundamentally misunderstands what we...

WPP buys again in China

BEIJING - WPP Group has bought its fifth Chinese agency in the last year as it acquires a majority...part of WPP s below the line business Bates Asia. WPP said acquiring a majority stake in the agency ... teams. The acquisition marks WPP s latest expansion into the Chinese marketing sector, having already ... , which is leading the launch of MySpace in China. Prior to that, WPP-owned Grey Group acquired a ...

WPP acquires digital agency Schematic

LONDON - WPP Group has acquired US digital agency Schematic, which was behind the recent revamp...had revenues for the year to March 31 of $29.6m. In a statement, WPP said: This investment continues WPP s strategy of developing its networks in fast growing markets and sectors and strengthening its capabilities in digital media. WPP has bought a 100% stake in independent Asian digital agency Blue ...

WPP acquires US research firm

LONDON - WPP Group is continuing to expand its research business with the acquisition of US...The Westport, Connecticut-based Greenfield had revenues of $13.5m (£9.2m) for the year to December 31. It will become part of Kantar's Millward Brown operation. In a statement, WPP said: "The acquisition will provide Millward Brown's clients with the most comprehensive, integrated qualitative ...

WPP buys technology marketing agency

WPP Group agency Young & Rubicam Advertising has bought US technology marketing agency SicolaMartin...LONDON (Brand Republic) - WPP Group agency Young 119m ( 83.07m), revenues of 18m ( 12.56m) and net assets of 2.8m ( 1.95m). The 16-year-old firm is based in Austin, Texas and employs 118 staff. It will retain its name and senior management team, as founders and partners Tom Sicola and Steve Martin continue ...

WPP accelerates digital production offshoring

LONDON - WPP Group is establishing an operation that will distribute digital production work across...Normal 0 Part of WPP Digital, Deliver is intended to give clients "the best solutions ... of production professionals around the world. It means WPP agencies such as Agenda in China, Aqua in South ... job will be to act as the conduit through which the global demands of WPP's agencies are matched ...

WPP buys third Korean agency

SEOUL - WPP Group has bought its third agency in South Korea, the world's ninth largest advertising...and Citibank. The acquisition of Lee Jang follows WPP s Wunderman network buying Seoul-based marketing services businesses SRP Corporation and ComHaus Korea in October. Prior to that, WPP opened a joint office ...

Emerging markets boost WPP profits

WPP's investments in the emerging economic superpowers of India and China and in internet...for this year, as the upcoming US presidential election and the Beijing Olympics boost adspend. WPP, which ... brand and design specialist. Now such initiatives seem to be paying off, with WPP reporting like ...

Social media is an opportunity for WPP

LONDON - Sir Martin Sorrell, the WPP Group chief executive, said social networks are an opportunity...as "the future for large communications holding companies such as WPP in a fast, nimble, social media world?" Sorrell dismissed the idea that WPP was "one monolithic, elephantine company" with dozens ... , had changed for WPP was the application of technology and use of data. They have become more important ...

WPP's Quisma launches in the UK

GroupM, WPP's media arm, has appointed Ellie Edwards, formerly managing director of ad network Hi...to disclose any names. Initially, WPP had planned to sit Quisma alongside out-of-home agency Kinetic ...

1 2 3 4 5 ...
 

Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.