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STOP PRESS: WPP lands Boots global marketing job

Boots has handed its pounds 80 million global marketing work to WPP. All Boots branded consumer...Boots has handed its pounds 80 million global marketing work to WPP. All Boots branded consumer products will now be handled by WPP agencies. Corporate brand management head Neville Wells said any review of external suppliers will now include a WPP company, but stressed that its relationships with Citigate Dewe ...

Opinion: Leader - Draw a line under WPP market share

There is nothing to suggest that WPP's position in the PR market is anything like as dominant ... Global - GCI Group is to be kept within the Sir Martin Sorrell family. This gives WPP three of the top ... ago as the Young Rubicam deal in 2001 (which added Burson-Marsteller and Cohn Wolfe to the WPP ...

Harkness to leave The Body Shop

The Body Shop s head of internal communications James Harkness has been poached by WPP fledgling...The Body Shop s head of internal communications James Harkness has been poached by WPP fledgling agency Banner McBride. Harkness, who leaves this week, is to join the five-month-old internal ... ambassadors for the brand with Banner McBride s clients. The agency, a wholly-owned subsidiary of WPP ...

INTERNATIONAL BRIEF: Burger King ends US relationship

also switched ad agencies recently, giving its 214m account to WPP's Young Rubicam.

STOP PRESS: Cohn & Wolfe to promote Thresher shops

Off-licence chain Thresher has hired Cohn & Wolfe as part of a team of five WPP agencies to promote its wine shops. C&W will work alongside sister firms The Store, which co-ordinated the winning pitch, Perspectives Red Cell, Mindshare, Wunderman and The Henley Centre. ...

Boots hires Tulchan for financial PR brief

signed a strategic international agreement with WPP, saying WPP operating companies will supply most ... didn t feel any of the WPP agencies could provide this precise service . Tulchan was formed in May ...

NEWS: STOP PRESS

. WPP s French buy will not affect Dynamics Reports that WPP is considering buying French ...

How has Tesco got away with it for so long?

, despite Tesco's board being the second-best rewarded after that of WPP. How has Tesco avoided criticism ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.