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WPP buys healthcare consultancy

- WPP Group has acquired Shire Hall Group, the largest independent healthcare communications...- WPP Group has acquired Shire Hall Group, the largest independent healthcare communications consultancy in the UK in a move designed to advance WPP s strategy of expanding in the fast growing healthcare sector. Shire Hall will retain its brand identity and management structure and will join WPP ...

WPP buys healthcare consultancy

- WPP Group has acquired Shire Hall Group, the largest independent healthcare communications...- WPP Group has acquired Shire Hall Group, the largest independent healthcare communications consultancy in the UK in a move designed to advance WPP s strategy of expanding in the fast growing healthcare sector. Shire Hall will retain its brand identity and management structure and will join WPP ...

WPP buys US DM house

WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM.... WPP bought North American and Dutch agency Taxi in November, again for an undisclosed sum. WPP ...

EC investigates WPP's acquisition of Grey

The European Commission has launched an investigation into the WPP acquisition of Grey Global Group....The investigation was triggered by concerns that WPP's strengthened position may impede effective ... into WPP's purchases of Young Rubicam and Tempus - there may be more cause for concern for WPP this time ... asks some "searching questions" regarding the assimilation of MediaCom into WPP alongside MindShare ...

WPP: don't ditch green branding

Authoritative new research by WPP suggests PR campaigns run on environmental grounds will continue...,500 UK adults were polled by WPP in April. ...

Shire Hall will remain independent in WPP

entity within its new parent company, WPP, rather than being absorbed into an existing PR network....entity within its new parent company, WPP, rather than being absorbed into an existing PR network. WPP owns two full-service PR networks with healthcare divisions, and at least 15 medical advertising agencies. The deal, reportedly worth pounds 10 million, means WPP now owns the second and third ...

Slump in PR hits WPP revenues

LONDON - WPP Group reported first-quarter revenues down by 2% to £945.8m but UK revenues were up 2.... However, WPP offered little in the way of forward guidance on how it sees the markets developing ... %. WPP was hardest hit in public relations and public affairs, which were down by more than 13% and goes ... Pacific, Latin America, Africa and the Middle East revenues were up over 3%. WPP reported net new ...

AstraZeneca to consolidate advertising into WPP, Publicis

it consolidate its business with Publicis Groupe and WPP Group....RSCG and WPP's J Walter Thompson. Tony Zook, senior vice-president of commercial operations, said ...

EDITORIAL: Consumer boost for health at WPP

WPP chief Sir Martin Sorrell rarely tampers with his brands. In fact, his famously hands...shape. The most pertinent spur however for bringing together WPP's healthcare PR and broader marketing ...

WPP makes staff cuts at Y&R

UK-based advertising and communications group WPP Group is cutting around 100 staff at Young...LONDON (Brand Republic) – UK-based advertising and communications group WPP Group is cutting around 100 staff at Young multicultural agencies Bravo Group and Kang PR groups Burson ... , when WPP bought Ogilvy & Mather in a hostile takeover, the company cut 50 staff in overlapping ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.