27 Feb 2012
| by Maisie McCabe
GroupM, WPP's media arm, has appointed Ellie Edwards, formerly managing director of ad network Hi...to disclose any names.
Initially, WPP had planned to sit Quisma alongside out-of-home agency Kinetic ...
18 Jan 2012
| by Daniel Farey-Jones
Publicis Groupe has bought French digital agency Mediagong, while WPP has acquired a third...content, advergaming and mobile.
WPP has looked further afield in snapping up a 33.3% stake, for a sum ...
and NAB.
WPP's wholly-owned operating company Ogilvy has acquired the stake in the agency, which ...
.
Yesterday (17 January),WPP announced its research arm Kantar had struck an agreement to buy CIC, a social ...
19 Apr 2012
| by Emma Powell
WPP Digital has invested $7m (£4.3m) in a minority stake in Dolphin Software, owner...The acquisition of Mysupermarket.com comes as WPP pursues a target of 35% to 40% of revenue to be derived from its digital assets which include Wunderman, OgilvyOne and VML within the next five years.
The stake is believed to form the lion's share of a $10m ( 6.2m) round of funding for Dolphin Software ...
03 Apr 2012
| by Mark Banham
WPP's GroupM is to launch GroupM Next a new innovation unit designed to support its four agencies...The unit will, "focus on providing insights, in context, on the developments at core [GroupM] partners and emerging players in online, mobile, social and addressable," according to WPP.
The new unit will also build on GroupM research, focusing on consumer use of new platforms and devices, and the impact ...
08 Mar 2012
| by Maisie McCabe
Joule, the WPP mobile agency, has appointed Daniel Rosen, the managing director of mobile at AKQA
01 Mar 2012
| by Daniel Farey-Jones
WPP's annual pre-tax profits have grown 18.5% to a record £1.01bn while revenues climbed 7.4% to a
24 May 2012
| by Sara Kimberley
WPP has appointed Deborah Kerr to oversee Team News, its new agency unit that launched to service..., which brings together resource from the WPP agencies Grey, M/SIX, OgilvyOne and Ogilvy Change.
She will report to WPP's director of strategy and the chief executive of WPP Digtal, Mark Read. Team News will act ...
that, she worked at TBWA\London as its managing partner for 11 years.
The WPP agencies were ...
27 Apr 2012
| by Alec Mattinson
WPP, the world's largest marcoms group, has reported an 8.1% rise in PR revenues over the first...modest 1.9% and accounts for 9.4% of WPP overall revenue. In particular, the group noted that Burson-Marsteller and Cohn Wolfe showed the strongest growth.
Revenues in WPP s UK businesses grew by 5% 2.5% on a ...
24 Jan 2012
| by Matthew Chapman
WPP has bought a majority stake in Istanbul-based independent digital agency 41?29! in a move...WPP already employs nearly 1,000 people and generates revenues of $100m ( 64.3m) in Turkey, but is seeking to expand its digital capabilities in the country.
Turkey is one of the 15 countries WPP chief ...
( 850,000).
Founders Alemsah Ozturk, Bora Akman and Omer Ersoy set up 41?29! in 2007.
WPP has set ...
24 Apr 2012
| by Daniel Farey-Jones
Sir Martin Sorrell has said WPP's launch of a technology platform in partnership with Indian...around the world.
Sorrell visited WPP's latest partner's Canary Wharf offices yesterday to cut ...
SD Shibulal.
WPP's specialist tech operation Fabric Worldwide and Infosys have launched joint ...
GlaxoSmithKline and two of WPP's top 30 clients, yet to be revealed.
"If someone said to me why [we won ...
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