Click on a filter below to refine your search.
Waitrose has opted for a sentimental theme for a Christmas TV ad that promotes its range of festive food. Waitrose Christmas ad follows journeys home ...
Such are the complexities that surround wine labelling that occasionally a winemaker locks himself away in a darkened room with some creative types to devise a label that will stop the average supermarket trolley-pusher in their tracks.
Waitrose is to expand its fledgling Waitrose Kitchen publication with the launch of a website...The Waitrose Kitchen site, which will be accessible via the Waitrose.com portal, will be created ... by the supermarket. Waitrose Kitchen replaced the long-established Waitrose Food Illustrated magazine. Over recent months Waitrose has sought to position itself as an accessible destination for cooks through ...
Waitrose is launching its first advertising for non-food items this week....Waitrose is launching its first advertising for non-food items this week. Press ads for baby products will run in women s, home interest and food magazines. The campaign by Banks Hoggins O Shea aims to demonstrate Waitrose s range of quality everyday items at lower prices. ...
Kate Scally is manager, marketing communications, at Waitrose...Brand controlled? Waitrose. What are your main priorities over the next 12 months? To provide a truly integrated approach to customer communications and to test and learn the opportunities open ... will marketing be in securing Waitrose's share in 2009? Marketing will play an even more important role ...
High-street retailer Waitrose has hired agency support in a bid to position itself as the 'local...for its branches across England and Wales. It is the first time Waitrose has called in regional support ... branches with a focus on community and regional media relations. 'Waitrose is passionate about supporting local communities,' said Waitrose head of comms Dara Grogan. 'We want to engage with our customers ...
LONDON - Waitrose is adopting a direct marketing strategy to promote its Best of British summer...The campaign, created by Kitcatt Nohr Alexander Shaw, launches later this month, targeting both existing and prospective customers. The mailer encourages recipients to shop at their local Waitrose ... . In addition, the mailer encourages shoppers to sign up for email updates of the latest Waitrose summer offers. ...
LONDON - Waitrose is increasing its investment in customer publishing with the launch of a monthly..., beers and spirits, it will sit alongside Waitrose Food Illustrated and will be distributed free at Waitrose stores from this month. Thirst is intended to showcase the supermarket s wine and spirits range as well as its in-store wine experts. It will also promote online and mail-order service Waitrose Wine ...
LONDON - Waitrose is launching a direct campaign to promote its autumn 'Best of British' seasonal.... It encourages them to visit Waitrose stores through the inclusion of discount vouchers, which will be dated ... , Waitrose ran a reactive press ad, also by Kitcatt Nohr. It referred to then-Chelsea FC manager Jose ... you better omlettes. So when the class-one eggs are in Waitrose and you cannot get there, you have a ...
JCDecaux has set up a retail division to manage its Waitrose and Tesco accounts, as it rolls out a...of the new six-sheet network outside 50 of Waitrose's 185 branches across the country on 7 May, targeting the supermarket's premium audience. More than 40% of Waitrose shoppers are AB - double the national average ... advertising contract for Waitrose in December last year, marking the supermarket's first foray into outdoor ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
