Mike Hoban, Jonathan Allan and Lindsay Pattison join TV planning awards judges
09 Mar 2012 | by Maisie McCabe
, director of brand strategy and communications, Sky Media; Jo Massey, advertising manager at Waitrose ...
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Waitrose launches Easter ad starring 10-year-old 'Heston'
20 Mar 2012 | by Matthew Chapman
Waitrose's Easter television campaign will star a 10-year-old from Essex who plays a "mini" Heston...of hundreds of other applicants. Waitrose's hot cross buns are soaked in Earl Grey tea and contain sultanas, California raisins, orange zest and mandarin extracts. Waitrose.com is working on an ongoing ...
Review of the year 2011: in with the new and out with the old
15 Dec 2011
it was poised to land Waitrose before losing out to BBH) to bag Butlins as its first client. A number ...
Private View: Kate Stanners and Phil Rumbol
09 Dec 2011
Featuring work from Waitrose, FreeSat, The Range, Anti-Slavery International, Sky Movies..., to be different, to zig to the world's zag. John Lewis has done it. And now, in its own way, so has Waitrose ... X Factor TV spot. Waitrose bring us its very own Hogwarts, starring Delia as the headmistress ... as possible. So how does this week's crop of ads fare on added value? First up is Waitrose with its ...
PHD and Global celebrate as Media Week Awards 2011 winners revealed
27 Oct 2011 | by Staff
Manning Gottlieb OMD Waitrose MediaCom T-Mobile OMD UK PepsiCo UM London Mircosoft Agency ...
Media Week Awards sold out
21 Oct 2011 | by Mark Banham
for Waitrose Maxus for BT MediaCom for Mars Galaxy MediaCom for T-Mobile OMD UK for PepsiCo ...
Awards set to be biggest media event of the year
13 Oct 2011 | by Mark Banham
Media idea - long-term large Manning Gottlieb OMD for Waitrose Maxus for BT MediaCom ...
MG OMD wins Grand Prix for Waitrose at Thinkbox Awards
01 Jul 2011 | by Maisie McCabe
The judges said the Waitrose campaign was rewarded for its cleverly integrated campaign that was courageous despite the economic climate and for executing the campaign "with a lot of conviction". The winners were announced by comedian and former marketer Russell Kane at an event for around 200 media ...
Waitrose throws focus on British produce
13 May 2011 | by Ed Owen
Waitrose has launched a new campaign highlighting British produce, following a quintessentially...Featuring Waitrose mainstay Heston Blumenthal, the new 60-second TV ad and press ads ... over the coming weeks. Rupert Thomas, Waitrose marketing director, said: "Our new in-store signage ... quality, seasonal produce at home." In subsequent weeks, Waitrose will promote rhubarb, radishes ...
OMD takes top spot on Thinkbox TV Planning Awards shortlist
12 May 2011 | by Staff
to integrated content provider' for client Waitrose made the grade, while its 'How Emotional Engagement led ... Campaign Name Manning Gottlieb OMD Waitrose From seasonal supermarket to integrated content ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
