04 Dec 2009
Waitrose has had to re-edit its Christmas ad after complaints that a scene depicting a man...The spot, a revamped version of last year's Christmas campaign by Miles
Calcraft Briginshaw Duffy, featured people returning home for the
festive period. Waitrose said that the man featured was meant to be a
photo journalist rather than a soldier. ...
27 Nov 2009
to donate what they can through
the "Be a Gooner. Be a giver" campaign.
WAITROSE - FOUR FESTIVE SHOPS
CREDITS
Project: Four festive shops
Client: Neil Stead, marketing manager (direct marketing), Waitrose
Brief: Promote the Waitrose Christmas range and encourage consumers to
shop at Waitrose more frequently ...
20 Nov 2009
Waitrose has reported an increase in total sales for the week ending 7 November of 17.1 per cent...The M&S press ads showed a series of products, such as tea bags, penne
pasta and teacakes, on which the retailer beat Waitrose on price.
However, Waitrose has stated that the campaign has actually helped it
experience its highest sales growth in a normal trading week since 2006,
thanks to the ads ...
06 Nov 2009
Marks & Spencer is targeting its rival Waitrose with an aggressive price-comparison ad campaign
23 Oct 2009
Waitrose is creating a campaign to promote responsible drinking in conjunction with the British
09 Oct 2009
that the Xbox provides something for
everyone.
WAITROSE - THE EVERYDAY KITCHEN
CREDITS
Project: The everyday kitchen
Client: Becky Erwood, senior PR manager, consumer, Waitrose
Brief: Develop an open conversation between Waitrose and mums about
ingredients and recipes
Creative agencies: Hubbub, Grand Union ...
25 Sep 2009
. The retail group announced that sales at Waitrose increased by 1.8 per cent with operating profits rising
25 Sep 2009
. The retail group announced that sales at Waitrose increased by 1.8 per cent with operating profits rising
18 Sep 2009
Waitrose is set to bail out Prince Charles' failing food company, Duchy Originals, whose profits
28 Aug 2009
-the-line "follow me" campaign
created by Saatchi & Saatchi and CHI & Partners.
WAITROSE - DELIVER SUMMER ...
marketing manager e-commerce, Waitrose
Brief: Promote Waitrosedeliver.com during the summer holidays ...
delivery
service offered by the upmarket supermarket chain Waitrose. The campaign aims to communicate ...