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Airlines and mobile brands fare badly in Kaizo Advocacy Index

specific areas: mobile operators, airlines, supermarkets and cereals. Supermarket Waitrose took a ...

TV is most influential medium for green comms says C&W survey

. Marks Spencer 4. Sainsbury s 5. Tesco 6. Asda 7. Waitrose 8. Dove 9 ...

City PR agency Brunswick on board for long-awaited Ocado listing

The company said yesterday it plans to issue 200m of new shares and existing shareholders to sell a similar amount. Ocado, which delivers Waitrose products, will also offer customers who have spent more than 300 this year the chance to subscribe. Brunswick s involvement will be led ...

John Lewis Partnership brings in Andrew Moys to head group comms function

as communications director for Waitrose, both reporting directly to the MDs of the brands. ...

Porter Novelli and Kreab Gavin Anderson snap up Morrisons' UK PR account

as head of consumer at Lexis PR. Morrisons in news 8 June Morrisons lures Waitrose number two ...

Hill & Knowlton nabs Waitrose's Becky Erwood for food & drink role

Hill & Knowlton has appointed Waitrose's Becky Erwood as an associate director within its food...director Karen Thomas, supporting head of food drink, Ian Withington. At Waitrose she was senior communications manager, responsible for launching the Essential Waitrose range. She also helped devise media strategy and oversee PR for Waitrose's sustainable fishing campaign, which was nominated for a PRWeek Award ...

Premium crisp maker Tyrrells hires Taylor Herring to raise media profile

than 3,000 independent retailers nationwide, a handful of national retailers including Waitrose ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.