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Marketing Society Marketer of the Year

, Waitrose With Thomas at the helm, Waitrose has gone from strength to strength, boosting profits by 3 ... engagement programme MyWaitrose. Thomas also led the launch of Waitrose's brand match price promise last ...

PROMOTIONAL FEATURE: Marketing Society Awards 2011

director of Waitrose, Jon Goldstone, marketing director of Premier Foods, and Jan Gooding, global brand ... , marketing director, Waitrose, Suki Thompson, managing partner, Oyster-catchers, Sarah Warby, marketing ...

Helen Edwards on Branding: Snakes and Ladders

, for BE, the writing is on the wall. Duchy Originals What was Waitrose thinking of? How can its ... , fussy overpriced range? The Duchy brand has never been a success. Expect Waitrose to bow out soon ...

The best brands of 2010: choose your winner

it or loathe it, Twitter looks like it is here to stay. WAITROSE Essentials, Waitrose's budget range ... . Yet using Heston Blumenthal and Delia Smith has ensured that Waitrose continues to stand for quality ...

Slogan competition picks crop from the past year

't - Waitrose Essential, MCBD ...

Marketing's Power 100

and the improvement of its brand image are again in the headlines. 6. Richard Hodgson, Waitrose The launch of the Essential own-label line under commercial director Hodgson has been a success for Waitrose - many were ... presence, acknowledging that 6.5m shoppers do not have easy access to a Waitrose branch. The supermarket ...

And in the real world: Waitrose, RBS, BP, unemployment figures

Waitrose has signed a deal with the motorway services operator Welcome Break as it looks to open up stores in service stations for the first time. Source: The Financial Times The former chairman of the Royal Bank of Scotland, Sir Tom McKillop, has resigned from the BP board in response to unrest among ...

Biggest brands: Top 100 UK advertisers 2009

, an increase matched by high-end supermarket Waitrose. Tesco boosted its budget by nearly a quarter ...

Biggest brands: Top 20 brand categories 2008

discounted prices, strength in the frozen sector and high-street locations. Even Waitrose, often perceived ...

Google beats Microsoft to become UK's top consumer brand

better with Marks Spencer making it into the top 20 at number 17 and Waitrose taking 179th place ...

 

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