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Waitrose 'Heston's prize pudding' by Kitcatt Nohr Alexander Shaw
30 Nov 2010
Waitrose is using social media to develop brand engagement and drive sales over the festive season....s Prize Pudding which allows users to claim one of a limited number of virtual Heston from Waitrose ... s worth of shopping from Waitrose. The copywriter for the campaign was David Brown, the art director was David Bourke. Kitcatt Nohr Alexander Shaw has also redesigned the Waitrose Facebook page. ...
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