Bibi Hilton, GolinHarris: Time to attract specialists
12 May 2011 | by Bibi Hilton, GolinHarris
. To which three consumer brands are you most personally loyal? Anya Hindmarch, Waitrose and Marmite ...
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Food & drink: Jack Daniel's creates dramatic buzz
26 Apr 2012 | by John Owens
that each barrel has its own distinct taste. It also needed to create enough buzz to persuade Waitrose...of Waitrose and drive sales before Christmas To build up the Jack Daniel's customer relationship ... helped the sales team strike a deal with Waitrose to sell the whiskey ahead of Christmas and promote its ...
Reputation Survey: Supermarkets - Consumers drawn to 'one-stop shops'
17 Feb 2011 | by Cathy Bussey
, Waitrose was the clear winner with 43 per cent of the vote. And when asked which supermarket operated ... ? Tesco 38% Sainsbury's 21% Asda 21.5% Waitrose 4% Morrisons 12% Co-op 3.5% WHICH ... .5% Waitrose 2% Morrisons 15.5% Co-op 3% WHICH OF THE FOLLOWING SUPERMARKETS OFFERS THE HIGHEST QUALITY ...
Health and beauty brand Tisserand hires Pegasus PR for consumer and trade brief
07 Feb 2011 | by Nikki Wicks
aromatherapy and traditional aromatherapy products which are stocked in Boots, Waitrose, Lloydspharmacy ...
Airlines and mobile brands fare badly in Kaizo Advocacy Index
15 Oct 2010 | by Peter Hay
specific areas: mobile operators, airlines, supermarkets and cereals. Supermarket Waitrose took a ...
Canary Wharf signs Communication Group to focus on leisure
09 Sep 2010 | by Alec Mattinson
and restaurants including a number of leading brands such as ROKA, Zara, Waitrose Food and Home, Jamie's Italian ...
Profile: Ed Watson, head of PR, Debenhams
08 Jul 2010 | by Kate Magee
are trying to communicate with,' he says. Waitrose's comms director Christine Watts worked with Watson ... director at Waitrose, and Nick Agarwal, Asda's current comms director. It was the training ground for my ...
TV is most influential medium for green comms says C&W survey
01 Jul 2010 | by Kate Magee
. Marks Spencer 4. Sainsbury s 5. Tesco 6. Asda 7. Waitrose 8. Dove 9 ...
Porter Novelli and Kreab Gavin Anderson snap up Morrisons' UK PR account
09 Jun 2010 | by Gemma O'Reilly
as head of consumer at Lexis PR. Morrisons in news 8 June Morrisons lures Waitrose number two ...
Hill & Knowlton nabs Waitrose's Becky Erwood for food & drink role
26 Mar 2010 | by Alec Mattinson
Hill & Knowlton has appointed Waitrose's Becky Erwood as an associate director within its food...director Karen Thomas, supporting head of food drink, Ian Withington. At Waitrose she was senior communications manager, responsible for launching the Essential Waitrose range. She also helped devise media strategy and oversee PR for Waitrose's sustainable fishing campaign, which was nominated for a PRWeek Award ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
