Waitrose 'joyful January' by Kitcatt Nohr
12 Jan 2010
Waitrose has launched a direct marketing campaign to encourage consumers to cook up hearty seasonal
to shop at Waitrose this Easter season....In addition to drawing in shoppers, the campaign is also introducing a new partnership between Waitrose and Delia Smith and Heston Blumenthal. Selected MyWaitrose members will even receive a food hamper mailing which includes the ingredients needed to make Delia's rhubarb and ginger brulee. ...
Waitrose has launched a direct marketing campaign to encourage consumers to cook up hearty seasonal
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.