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Media: Things we like

could be conveyed in those Waitrose ads. HSBC's Telegraph coverwrap HSBC has been investing heavily ...

Diary: Turkey of the Week - MCBD/Waitrose

Kate Nettleton feels inclined to boycott Waitrose after watching its latest ad from MCBD:..."Zzzzzzz ... what? ... Oh, are you STILL talking about rhubarb, Delia? I nodded off during the preceding three minutes of faux behind-the-scenes chat between the two clearly diametrically opposed celebrity chefs feigning an interest in one another's love of Waitrose products. I'd be amazed if anyone ...

Media Headliner: Johnson drags The Lady out of the Victorian era

(formerly edited by her brother) and Waitrose Food Illustrated. Many racier additions, such as an article ...

Close-Up: The Advocates - Advertising gives KFC a new-found confidence

the chicken to be found in Waitrose or Sainsbury's. Not a lot of people may know that but, as Tilling explains ...

The Work: Private View

(feeling), not a left brain one (logic). The Waitrose (2) DM leaflet contains recipes delivered in a straight, factual way. I assume it's only available in-store, and Waitrose customers are foodies. So I ... Production company: Independent Exposure: National TV 2. WAITROSE Project: Joyful January Client: Neil ...

Waitrose Campaign for a joyful January

In a bid to banish the winter blues, Waitrose has launched a direct marketing campaign encouraging...The pack, entitled "the campaign for a joyful January", was created by Kitcatt Nohr Alexander Shaw and features offers and tips on "mood-lifting food". The pack, which was sent to existing Waitrose shoppers, drives consumers to a microsite, www.waitrose.com/joyfuljanuary. ...

The Years Ahead For ... Digital

, more like in the cinema. What's not to get? Already Vodafone, Sony Pictures and Waitrose have booked ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.