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Chris Ridd lands planning director role at Isobel

included Waitrose, John Lewis and the NSPCC. Hastings said: "Chris is an important hire in strengthening ...

School Reports 2012: Now

surrounding the agency was heightened when it emerged it was poised to pick up Waitrose's 25 million advertising account from MCBD. However, it was soon dealt a major blow after Waitrose appointed Bartle Bogle ... to capture the signature of MCBD's managing director, Melissa Robertson, who worked on the Waitrose account ...

School Reports 2012: Dare

Accounts won 11 (biggest: Post Office) Accounts lost 4 (biggest: Waitrose resigned ... lost Waitrose. When MCBD merged, the account had remained at its old offices to avoid a conflict ...

School Reports 2012: Bartle Bogle Hegarty

the 25 million Waitrose business, the global Dulux account and Sol. BBH also picked up The Guardian ...

School Reports 2012: OMD Group

last year. It won the social media account for Waitrose against specialist agencies, undertook brand ...

BBH and VCCP are big movers in Top 100 agency rankings

BBH, which is led by its chief executive, Ben Fennell, shot up five places to become the sixth-largest UK creative agency with 215m in billings. It was boosted by wins including Weetabix and Waitrose. VCCP rose nine places and broke into the top 10 UK ad agencies. It increased its billings by more than ...

Manning Gottlieb OMD wins Tanfield Food Company account

six months after Manning Gottlieb OMD was appointed to handle Waitrose's social media account ...

M&S and Sainsbury's buck consumers' indifference to brands

came in at 15; and Waitrose at 20. Cox said: "Retail brands must understand how the relationships ...

Daily Diary

When Waitrose revealed it had a big opening for a new advertising idea, we're pretty sure this wasn...However, the ad certainly nailed Waitrose's brief to widen its audience, give their stakeholders a treat and get it noticed. We just hope Waitrose's new ad agency BBH will not adopt the message in future campaigns. The message left some Waitrose customers tripping on their Choos when picking up their posh ...

Agency of the Year: Bartle Bogle Hegarty

and Waitrose shifted its 25 million ad account into BBH from Dare (after initiating talks with the start ... On Advertising. The agency wins global 60 million Dulux account and global Sol account. Waitrose moves 25 ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.