M&S and Sainsbury's buck consumers' indifference to brands
02 Mar 2012 | by Maisie McCabe
came in at 15; and Waitrose at 20. Cox said: "Retail brands must understand how the relationships ...
Search results for Waitrose
Search filters:
By Publication
- campaignlive.co.uk
By Industry Sector
-
Retail
Click 
to remove filters
Add Search Filters:
By Channel
- Ad campaign (3)
- Agency (5)
- Digital marketing (2)
- Direct Marketing (1)
- Marketing (9)
- More...
- Media (4)
- New Business (3)
- Public Relations (1)
- Less...
By Industry Sector
- Clothing Stores (1)
- Online Shopping (1)
- Other High Street (1)
- Supermarkets (11)
By Media
- Video (1)
Waitrose launches Easter ad starring 10-year-old 'Heston'
20 Mar 2012 | by Matthew Chapman
Waitrose's Easter television campaign will star a 10-year-old from Essex who plays a "mini" Heston...of hundreds of other applicants. Waitrose's hot cross buns are soaked in Earl Grey tea and contain sultanas, California raisins, orange zest and mandarin extracts. Waitrose.com is working on an ongoing ...
Why seasonal advertising this year doesn't have the X-mas factor
20 Dec 2011 | by Deborah McCrudden
. Waitrose has re-united us with the winning formula of Heston and Delia. Again not overly creative ...
Ken Hoggins joins BBH to oversee Waitrose account
28 Jul 2011 | by Jeremy Lee
Bartle Bogle Hegarty has hired Ken Hoggins, the long-standing creative director on Waitrose.... Earlier this year, Hoggins, who also previously worked on the Waitrose business at his agencies Banks ... Waitrose following discussions that sought to resolve Dare's conflict situation as it also handled Sainsbury's digital business. During the Waitrose negotiations, the former MCBD managing director Melissa ...
Waitrose shifts £25m ad account to BBH
10 Jun 2011 | by Sara Kimberley
Waitrose has appointed Bartle Bogle Hegarty to handle its £25m advertising account, three months...Waitrose held talks with Now , founded by the former COI chief executive Mark Lund and Rapier ... . During the Waitrose discussions, MCBD's former managing director Melissa Robertson joined Now as its managing director with a view to servicing the Waitrose account. However, since then Jeremy Carr, who ...
'Communication error' forces Tesco ad ban
13 Apr 2011 | by Ed Owen
compared prices with Tesco, Morrisons, Sainsbury s and Waitrose, with price checking conducted ...
Now lands £25m Waitrose
31 Mar 2011 | by Campaign Staff
Waitrose's £25 million advertising account is poised to move into new agency Now, unveiled last...The Waitrose business had been handled by MCBD since 2005, and when MCBD merged with its sister ... the Waitrose account, including Ken Hoggins, Jeremy Carr and Melissa Robertson, is preparing to move into Now ... to take a "substantial minority" stake in Now. Waitrose is thought to have agreed to the move ...
Waitrose suffers first ad ban over 'outdoor-bred pigs' claim
20 Oct 2010 | by Ben Bold
Waitrose has been reprimanded for two of its TV ads and a press ad, which misled consumers...Waitrose s consumer advertising, although this summer, a complaint was upheld against a public information ... farmer. This time he says "Waitrose Essential pork comes from pigs that are outdoor bred. Happy pigs do ... the claim that "All Essential Waitrose pork and bacon comes from British outdoor bred pigs". Complainants ...
Westfield Stratford City appoints three digital agencies
29 Sep 2010 | by Daniel Farey-Jones
John Lewis, Waitrose and Marks Spencer. ...
Slogan competition picks crop from the past year
07 Jul 2010 | by Jacob Mathias
't - Waitrose Essential, MCBD ...
Additional Information
Campaign Jobs
- Business Director PFJ £55000.00 - £70000 per annum, London
- Account Director PFJ £48000 - £55000 per annum, London
- Consumer Insight Manager - FMCG Elizabeth Norman International £59000 - £60000 per annum, West London
- Junior Mobile Designer Propel £20000 - £25000 per annum + £25000 + Excellent benefits, West End
- Subscription Sales Manager, Campaign Asia Pacific Haymarket Media Ltd. , Hong Kong
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
