to remove filtersTesco ditches 20-year Value range and replaces it with Everyday Value
04 Apr 2012 | by John Reynolds
support will be accorded to the new range, which will compete against the likes of Waitrose's Essentials ...
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Tesco media director Trevor Datson leaves to consider next steps
04 May 2012 | by Matt Cartmell
comms. The news came as the retailer faces a fresh challenge from Waitrose, which has launched a ...
Manning Gottlieb OMD wins Tanfield Food Company account
14 Mar 2012 | by Nick Batten
six months after Manning Gottlieb OMD was appointed to handle Waitrose's social media account ...
The Collective appoints Holler to UK digital account
13 Feb 2012 | by Sara Kimberley
in supermarkets including Sainsbury s and Waitrose and from Ocado. Harvey said: "Holler came highly recommended ...
Waitrose to launch healthy food line
06 Jun 2011 | by John Reynolds
Waitrose is upping the ante against rival supermarkets by launching a major healthy food range...-brand launch since value line Essential Waitrose in 2009, and will be made up of more than 270 products ... Price strongly hinted that Waitrose would be making a major announcement in May or June 2011. Along with the core range, the Waitrose Love Life logo will also be used on products and ingredients across ...
BMB picks up Aldo Zilli baby range launch task
03 Feb 2011 | by Anne Cassidy
already has distribution through Tesco, Waitrose and Ocado, and will be stocked by Sainsbury ...
Origin Wines hires AIS to relaunch Fairhills wine brand
01 Dec 2010 | by Alex Brownsell
supermarkets, including Tesco, Asda, Morrisons and Waitrose. It has traditionally run in-store sampling ...
Tyrrells extends brand into popcorn
29 Nov 2010 | by John Reynolds
, including Sainsbury and Waitrose. The company was set up in 2002 by entrepreneurial potato farmer William ...
Waitrose in Facebook push for Christmas
22 Nov 2010 | by Daniel Farey-Jones
Waitrose has launched its first Facebook app in a bid to boost the profile of its new Heston...is the Heston from Waitrose Hidden Orange Christmas pudding, which has been promoted with a TV ad showing how ... pies, and, for one lucky winner, a year's worth of Waitrose shopping. The other slices contain a helpful Christmas tip or money-off voucher for Waitrose's grocery delivery or home-shopping services ...
Waitrose sticks with Smith and Blumental for Christmas push
11 Nov 2010 | by Mark Banham
Waitrose is to extend its successful marketing campaign featuring brand ambassadors Delia Smith..., Waitrose is running a half-price promotion on mince pies, port and cream, promoted through press ads and in-store promotion The Christmas campaign is the next stage of Waitrose s integrated campaign, "The Recipe for Great ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
