Supermarkets stop the presses: are the big chains turning their back on newspapers?
01 Mar 2012 | by John Reynolds
the 3.2m it spent in January 2011. Waitrose cold-shouldered the medium altogether in the first month ...
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Waitrose congratulates Reading on promotion to Premier League
30 Apr 2012 | by Matthew Chapman
Waitrose drew attention to its sponsorship of Reading FC with a press campaign this weekend hailing...The press ad, headlined, "We are the champions", said: "Good luck in the Barclays Premier League, we're proud to sponsor you", following the team's final game of the season. Waitrose signed a new ... stating, "Everyone at Waitrose would like to congratulate Brian McDermott [the manager] and his team ...
Westfield City in fashion tie-up
28 Jul 2011 | by Nicola Clark
of big-name retailers including Zara, Hugo Boss, John Lewis, Waitrose and Marks Spencer. London ...
Ocado eyes the French with outdoor campaign
13 Jul 2011 | by John Reynolds
retailer which predominantly sells Waitrose products looks to diversify its range and sell ...
Marketing Society Awards for Excellence 2011: Judges - Main panel
07 Jun 2011
; Rupert Thomas, marketing director, Waitrose JUDGES - YOUNG MARKETER OF THE YEAR Ewa Czapracka ...
The Mail on Sunday launches its biggest reward scheme to date
18 May 2011 | by John Reynolds
names on the high street: Tesco; Morrisons; Waitrose; John Lewis; BP; Boots; Sainsbury's; WHSmith; Pizza ...
Waitrose throws focus on British produce
13 May 2011 | by Ed Owen
Waitrose has launched a new campaign highlighting British produce, following a quintessentially...Featuring Waitrose mainstay Heston Blumenthal, the new 60-second TV ad and press ads ... over the coming weeks. Rupert Thomas, Waitrose marketing director, said: "Our new in-store signage ... quality, seasonal produce at home." In subsequent weeks, Waitrose will promote rhubarb, radishes ...
John Lewis to sponsor Paralympic World Cup
03 May 2011 | by Ed Owen
, with boccia on 26 May. Fifty partners from John Lewis and Waitrose will volunteer at the World Cup ...
What Sky's glossies digital shift means for customer publishing
09 Mar 2011 | by Nicola Clark
or a satellite dish on their house.' By contrast, customer magazines from retailers such as Waitrose ...
PROMOTIONAL FEATURE: Marketing Society Awards 2011
01 Feb 2011 | by Staff
director of Waitrose, Jon Goldstone, marketing director of Premier Foods, and Jan Gooding, global brand ... , marketing director, Waitrose, Suki Thompson, managing partner, Oyster-catchers, Sarah Warby, marketing ...
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