to remove filtersAdwatch of the decade
16 Dec 1999 | by GAIL KEMP
different advertising eras in its campaigns through BMP DDB. Walkers Crisps has managed an apparently ... , 93-96 12 Electricity 3 49 90-92 13 Walkers Crisps ...
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THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy
17 Dec 1999 | by CAROLINE MARSHALL
into the soccer hardman, Vinnie Jones, for Walkers Crisps ... Robbie Williams sports a pair of false breasts ...
SF Cody presents Walker Media with pounds 10m media budget
13 Dec 1999 | by LEXIE GODDARD
Walker Media has landed the media business for giftware emporium SF Cody, worth pounds 10...Walker Media has landed the media business for giftware emporium SF Cody, worth pounds 10 ... Christine Walker said she will oversee the business with planner/buyer Tom Hosking. Walker declined ... . The goal is to be visible, said Walker. The gift arena is highly competitive so we need to stand out ...
PRIVATE VIEW
03 Dec 1999 | by GORDON SMITH, creative director of Wals
. Take the Johnnie Walker campaign, for instance. This was well shot but if I hadn t read the article about it in Campaign, I wouldn t have known what it was about. A tight-rope walker walks across a ... it s all very simple. As simple as Amazon books or Johnnie Walker, or Impulse. But what do I know ...
’t stop talking about Johnnie Walker, Jenny Watts writes
26 Nov 1999 | by JENNY WATTS
attending the various launch parties around the world for his new Johnnie Walker ad campaign. So it s lucky...attending the various launch parties around the world for his new Johnnie Walker ad campaign. So ... of the products is essential. Menezes has the task of re-energising the Johnnie Walker brand through ... and is not short of cash to build on its strong heritage and leadership position: UDV is backing Johnnie Walker ...
MARKETING MIX: That was the week that was
25 Nov 1999 | by CONOR DIGNAM
pounds 2m relaunch. The company blames problems on the production line; Walker s Crisps signs Gary ...
Bacardi puts pounds 7m into harder image
25 Nov 1999 | by IMELDA MICHALCZYK
.4 million by Johnnie Walker Red label. Bacardi-Martini had been rumoured to be considering a ...
The Century’s Masters: Marketing asked some of the industry’s leading figures to pick the brands and marketers that have had a profound impact on business in the 20th century
25 Nov 1999 | by JANE BAINBRIDGE
you work, rest and play line. First introduced in 1959, Murray Walker is thought to have been ...
Harvey Keitel stars in ad for Johnnie Walker
19 Nov 1999 | by JOHN TYLEE
The movie actor, Harvey Keitel, a Moscow fireman and a New York tightrope walker are fronting...The movie actor, Harvey Keitel, a Moscow fireman and a New York tightrope walker are fronting the first global marketing campaign for Johnnie Walker whisky. They star in a trio of commercials ... Walker s century-old image of a striding gent with top hat and cane. In all the commercials ...
Johnnie Walker initiates pounds 100m drive
18 Nov 1999 | by IMELDA MICHALCZYK
Johnnie Walker, the best-selling Scotch whisky brand in the world, is launching a global pounds...Johnnie Walker, the best-selling Scotch whisky brand in the world, is launching a global pounds ... the plan is for Johnnie Walker to do for whisky what Nike has done for sportswear . Despite ... for Johnnie Walker. Ivan Menezes, UDV global marketing director, said: If you look at Nike ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
