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Walker gives up Lastminute work after five months

Lastminute.com s media agency, Walker Media, has resigned the account just five months after...Lastminute.com s media agency, Walker Media, has resigned the account just five months after it was hired to handle the business. A statement from agency managing partner, Christine Walker, read: Walker Media today served notice of termination on lastminute.com . Walker declined to comment further ...

The Century’s Masters: Marketing asked some of the industry’s leading figures to pick the brands and marketers that have had a profound impact on business in the 20th century

you work, rest and play line. First introduced in 1959, Murray Walker is thought to have been ...

Stop Press

been filled by Stephen Lafferty, formerly the Standard s sales manager, and Louise Walker, former ...

MEDIA ANALYSIS: BRAND SPEND ANALYSIS - British Airways posts a soaring adspend in its bid to attract the high flyers

British Airways is one of the UK s biggest advertisers, spending almost pounds 20 million in the nine months to August 1999. BA, which is planned by Sarah Horn at Walker Media and bought by Optimedia, has used all the key media this year. Almost half of its media spend (pounds 9.51 million) went ...

HOTLINE

for Walkers, which breaks next week. The new ad features a real-life Gary Lineker, again in no more Mr Nice ...

STOP PRESS

account. The move leaves Zenith Media, CIA Medianetwork, MediaCom/TMBG, Walker Media and Manning ...

CAREERS: Company CV - First Choice

Trott Chick Smith Media buyer Walker Media Annual advertising spend TV pounds 2 ...

PRIVATE VIEW

to be a millionaire. PEUGEOT Project: Peugeot 206 Gti Client: Kel Walker, director ...

REVIEW: Marketing and advertising news in the week’s press

Walker Media has beaten Booth Lockett Makin in the final pitch for the pounds 5 million UK media...Walker Media has beaten Booth Lockett Makin in the final pitch for the pounds 5 million UK media planning and buying account for Dyson, the vacuum cleaner manufacturer. At the start of the year, Dyson appointed MediaVest to handle its international account. General release Irn Bru s advertising has ...

CAREERS: Job interview

1990-92: MBA student, Harvard 1992-94: Assistant marketing manager, Walkers Crisps 1994 ...

 

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