HJ Heinz's Salad Cream marketer takes top award
16 Nov 2000 | by JANE BAINBRIDGE
. This year s runner-up is Walkers Crisps marketing manager Vinita Pandey, who developed the brand s Free ...
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Business Performance League: 17 November
17 Nov 2000
42.50 0.50 42.00 6 6 Walker Media 53.50 14.00 39 ...
NEW MARKETER OF THE YEAR: Robert Gray reports on the results of the Marketing Society's second annual New Marketer award, which celebrates fresh industry talent
16 Nov 2000 | by ROBERT GRAY
programme for Walkers Snacks. It is one of the biggest consumer promotions ever seen in the UK. Given that Walkers is the largest food brand in the country, Pandey shrewdly realised it would be able to do things ... programme that would benefit schools by rewarding loyalty to the Walkers brand with free books during ...
ANALYSIS: Is there profit in CRM tie-ups? - New research highlights long-term brand benefits from cause related marketing. Cordelia Brabbs reports
16 Nov 2000 | by CORDELIA BRABBS
's and Mirror Group Free Maths Stuff for Schools, Walkers and News International Free Books for Schools ...
ADWATCH: The weekly analysis of advertisement recall
16 Nov 2000
M Saatchi/Walker Media 59 10 (-) AOL Mortimer Whittaker O ...
Iceland chief returns to troubled Arcadia
13 Nov 2000 | by Camilla Palmer
Walker. Walker was due to become non-executive chairman next year, leaving Rose at the helm. ...
CAMPAIGN-I: I-recall
10 Nov 2000
n/s 29 14 Excite Bartle Bogle Hegarty/Walker Media 1,455,330 25 15 FT ...
Business Performance League: 10 November
10 Nov 2000
.80 5 4 MediaCom TMB 42.50 0.50 42.00 6 5 Walker Media ...
IPA ADVERTISING EFFECTIVENESS AWARDS 2000: COMMENDATION
10 Nov 2000
Jaques, Paul Angus Copywriters: Justine Walker, Ted Heath THE SUBMISSION ...
Adwatch - The weekly analysis of advertisement recall
09 Nov 2000
=) Currys M Saatchi/Walker Media 58 9 (-) Land Rover ... Roalfe Y Walker Media 34 20 (-) MFI ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
