to remove filtersINTERNATIONAL MEDIA BUSINESS: The business of media
25 Oct 2002 | by LUCY AITKEN
places where their rival brands have a presence. Johnnie Walker's one-minute vignettes along the "keep ...
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Drooling dogs to target trendsetters for Sony Ericsson
11 Dec 2002 | by Jennifer Whitehead,
walkers are also dressed in branded clothing. The campaign is based on 'drooling', an invented trend ...
Freeserve launches multimillion-pound responsive drive
11 Sep 2002 | by Claire Billings,
network capacity, promotes a month's free trial of the Anytime service. The burst, planned by Walker ...
PRIVATE VIEW: Nick Hastings, the executive creative director at D'Arcy
12 Jul 2002
feel like a small brat of a brand trying to scream attention away from big, grown-up and witty Walkers ... in consumers' minds and develop a personality for the brand Agency: Wieden & Kennedy London Writers: Ben Walker ...
It's round, it's a ball and advertisers are chasing it
31 May 2002
found a new home this week. The brand has been sold by Golden Wonder to arch-rival crisp maker Walkers ...
Time Computers shortlists agencies for new retail chain
26 Apr 2002 | by JOHN TYLEE
&C Saatchi and Walker Media. Brian Trevaskiss, the Time group marketing manager, was unavailable for comment ...
Npower to unveil Cash for Schools internet initiative
25 Apr 2002 | by DANIEL ROGERS
brands such as Tesco and Walkers. ...
GE picks M&C Saatchi for £20m pan-Euro job
11 Apr 2002 | by SUZY BASHFORD and MARK KLEINMAN
M&C will devise creative for a pan-European corporate campaign targeting the business community, which is due to break in the autumn. Walker Media has been appointed to work alongside M&C on media, which will include the financial press and TV channels such as CNN. The appointments were overseen by GE ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
