to remove filtersAdwatch of the year: Adwatch stars of 2004
15 Dec 2004
, calculated by Walker Media to maximise awareness while minimising investment. Barker has certainly earned ... Publicis/Carat 30 557 38.7 5 (-) Currys M&C Saatchi/Walker Media ...
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Review of 2004 - 10 biggest marketing moments
22 Dec 2004
is already addressing. PepsiCo has reduced the saturated fat content in Walkers crisps, given away 2m ...
Agency of the Year: Public Relations Agency of the Year - Best of the rest
15 Dec 2004
. In October alone, Freud Communications won a contract from PepsiCo UK covering the Walkers Crisps, Tropicana
Agency of the Year: Design Agency of the Year - Best of the rest
15 Dec 2004
A pitch conversion rate of 70% led to an impressive 23 client appointments, including giants such as Boots. The WPP-owned agency also picked up a share of massive global accounts for HSBC and Samsung. Existing clients including Walkers, for which Landor handles all packaging work, and Procter & Gamble added ...
Adwatch: The weekly analysis of advertisement recall
15 Dec 2004
Mother/MediaCom 68 11 (12) Currys M C Saatchi/Walker Media ... M C Saatchi/Walker Media 57 14= (16) WH Smith Delaney Lund Knox Warren ...
Radiowatch: The monthly analysis of radio recall
15 Dec 2004
Spencer Rainey Kelly Campbell Roalfe Y R/ 31 Walker Media 11 ...
Sector Insight: Whisky - Age concern
15 Dec 2004
premium blend priced about £15 a bottle. Among its other brands are Johnnie Walker Black Label, a deluxe blend, and Johnnie Walker Red Label, the world's bestselling whisky. Its classic malts range includes ... Walker Black Label n/a 1051 n/a 12 Tesco Malt range n/a 200 n ...
Agency of the Year: Creative Agency of the Year - Clemmow Hornby Inge
15 Dec 2004 | by Mark Sweney
heavyweight Peter Walker, a former European chief financial officer at BBDO, to oversee its group operations ...
Agency of the Year: Digital Agency of the Year - Best of the rest
15 Dec 2004
's Johnnie Walker's Green Label whisky earlier this autumn. To top off the year, this month it triumphed ...
Ramblers focuses on families in membership drive
09 Dec 2004 | by Staff,
the interests of walkers. Inside the mailing will be information on the mental and physical benefits ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
