Review of 2004 - 10 biggest marketing moments
22 Dec 2004
is already addressing. PepsiCo has reduced the saturated fat content in Walkers crisps, given away 2m ...
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Kirsty Gallacher and Chesney Hawkes join C4's Games
22 Dec 2004 | by Sam Matthews,
Mel Giedroyc, one half of comedy duo Mel & Sue, singer and So Solid member Lisa Maffia, actor Jonathon Morris, former 'Brookside' actor Philip Olivier, Liberty X's Kevin Simm, TV presenter Anna Walker and polo player Princess Tamara Czartoryski-Borbon are also lined up to star in the show. The celebrities ...
Diageo gets into the Spirit with TMW mailer campaign
20 Dec 2004 | by Staff,
whiskies, Johnnie Walker Scotch and Tanqueray gin over the festive season.
The Annual 2004: The 10 Most written about ads
17 Dec 2004
to win more coverage by transforming them into 70s-style cops. 7. Walkers Crisps, Abbott Mead Vickers BBDO The obesity debate and concerns about junk food advertising propelled Walkers Crisps and its use ... ", then Walkers can rest in the knowledge that whenever consumers see these stars, they are likely to link them ...
The Annual 2004: The Year in ... Television
17 Dec 2004
and successfully developed it through the line. Media: Walker Media, SPP Creative: The Lab/Phoenix 3 ... idents eclipse the efforts of the previous incumbent, Bodyform. Media: Walker Media/SPP Creative ... : Bartle Bogle Hegarty Artist: Israel Kamakawiwo'ole Track: Somewhere Over the Rainbow 8. Walkers ...
Media performance league - November
17 Dec 2004
Johnnie Walker Korea, McCains Taiwan 7 MEC Wrigley China, 82 ...
The Annual 2004: The 10 Top diary stories
17 Dec 2004
." 2. Walker worries about her new-found wealth What have Robbie Williams and Christine Walker got ... shout from the rooftops: "I'm rich! I'm rich beyond my wildest dreams!" While Walker's M C Saatchi ... of milk and a copy of the News of the World on a Sunday morning. Walker says she is embarrassed by news ...
Business performance league - November
17 Dec 2004
Bertoli Australia, Johnnie 14 14 (16) Walker China ...
Brand Health Check: Chanel No.5 - Breath of fresh air or unnecessary hype?
17 Dec 2004
, production designer Catherine Martin and cinematographer Mandy Walker save Lurhmann's honour, again. As does ...
Adwatch of the year: Adwatch stars of 2004
15 Dec 2004
, calculated by Walker Media to maximise awareness while minimising investment. Barker has certainly earned ... Publicis/Carat 30 557 38.7 5 (-) Currys M&C Saatchi/Walker Media ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
