MindShare pitched against MPG and the incumbent, Walker Media, for the UK account, which is worth almost £3m. It was up against MPG and Round 2 in North America, Yomiko in Japan and Mitchell Partners in Australia. George Hickton, Tourism New Zealand chief executive, said: "The appointment of MindShare ...
MediaCom has handled the contract since 2000 and its re-appointment will ensure that it retains the account until at least the end of 2008. Walker Media and Initiative were eliminated from the review process at an earlier stage. The result almost brings to an end the massive task of reviewing the COI ...
DDB London/Walker Media 34 8 48s, 96s Colgate Y R Paris ...
M C Saatchi/ 20 244 16.8 33.8 Walker Media 6 ...
MediaCom, which was the incumbent agency on the account, has held the business since 2000. Walker Media and Initiative were also shortlisted, but were eliminated from the review last month. The government advertising body said it assessed agencies on negotiation strategy, experience and quality ...
shortlist included Starcom, Walker Media and Initiative, as well as MediaCom, which has held the account ...
.0 16.3 26.7 6 Michelin, Specsavers, TfL 9 8 Walker Media ...
people including Steve Goodman, Nick Theakston, Christine Walker, Paul Thomas, Dominic Williams and I ...
, Specsavers, TfL 8 8 Walker Media 12.5 - 12.5 2 ...
/Media buyer % 1 PC World M C Saatchi/Walker Media ... M C Saatchi/Walker Media 30 8 Sky One Wieden Kennedy ... /MediaCom 23 12 M S RKCR Y R/Walker Media 21 13 Land of Leather ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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