to remove filtersNabs' Big Bash places up for grabs for fundraising event
15 Dec 2005 | by by Julia Pearlman
included Lenny Henry, Midge Ure and the Human League. Christine Walker, this year's chairman, said: "We ...
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MindShare lands £10m international work for Tourism New Zealand
15 Dec 2005 | by by Daniel Farey-Jones
MindShare pitched against MPG and the incumbent, Walker Media, for the UK account, which is worth almost £3m. It was up against MPG and Round 2 in North America, Yomiko in Japan and Mitchell Partners in Australia. George Hickton, Tourism New Zealand chief executive, said: "The appointment of MindShare ...
MediaCom scoops £35m COI press buying account
13 Dec 2005 | by by Sam Matthews
MediaCom, which was the incumbent agency on the account, has held the business since 2000. Walker Media and Initiative were also shortlisted, but were eliminated from the review last month. The government advertising body said it assessed agencies on negotiation strategy, experience and quality ...
Guardian appoints Connectus for Dixons online voucher campaign
09 Dec 2005 | by by Julia Pearlman
." The campaign was devised and executed by Dixons Stores Group International's media agency Walker Media ...
Heinz named UK's 'most desired' brand by shoppers
30 Nov 2005 | by by Joe Lepper
of seventh-placed Walker's Crisps, Robinson's squash in ninth and Andrex toilet paper in 10th place ... . Kellogg's Cereal (34.2%) 5. Nescafe coffee (33.3%) 6. Colgate toothpaste (32.6%) 7. Walker's crisps ...
COI shortlists two for £35m press account
22 Nov 2005 | by by Staff
Walker Media and Initiative have been eliminated from the review. Starcom already works with COI. It took over the £20m radio planning and buying contract from OMD UK in June. COI's £2m cinema buying contract is also under review and Carat, MindShare, Manning Gottlieb OMD, ZenithOptimedia ...
Spectre of celebrity ban in junk food ads raises its head again
14 Nov 2005 | by by Ben Bold
such as that promoting Golden Nuggets cereal, which uses characters from animated film 'The Incredibles', Walkers crisps ...
The Marketing Store appoints Pimentel as chief product officer
21 Oct 2005 | by by Julia Pearlman
Worldwide, Walkers Snacks, Unilever and McDonald's. If you have an opinion on this or any other issue ...
BBC defends explicit and bloody Roman Empire epic
18 Oct 2005 | by by Sam Matthews
of the opening episode viewers see Caesar's niece, played by Polly Walker, topless and astride one of her lovers ...
PepsiCo UK chief Glenn steps down after rejecting new role
12 Oct 2005 | by by Gordon MacMillan
. Known for his outspoken views, the 45-year-old is credited with helping to propel the Walkers brand ... . "I have enjoyed my time at Walkers and PepsiCo immensely and feel privileged to have worked ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
