AMV BBDO top agency in Marketing's Adwatch of the Year 2007
18 Dec 2007 | by Bill Britt
110 4 MediaCom 99 5 Walker Media 97 6 OMD 96 7 Starcom 72 8 ...
with First Choice, in a move that will have Walker Media, MPG and Universal McCann pitching...Walker handles the 5m First Choice media spend; MPG the 7m Thomson spend; and Universal McCann Manchester the spend for Thomson s direct brand Portland. It is understood TUI is looking at the possibilities of putting everything into one agency and of keeping the Portland account separate. The review ...
110 4 MediaCom 99 5 Walker Media 97 6 OMD 96 7 Starcom 72 8 ...
-fought battle against Walker Media to retain its hold on the 26m media planning and buying account ...
LONDON - Walker Media's strong performance in the first half of 2007 helped its majority owner...work from current clients, with Walker-i, its digital division, now accounting for 20% of the Walker Media business. M C Saatchi acquired an additional 19.5% stake in Walker Media in July for 8.8m in cash ... , which include Walker Media and the newly acquired brand consultancy Clear, continue to show good growth ...
LONDON - Walker Media has won the international media planning and buying account for luxury hotel...s advertising account is handled by M C Saatchi -- Walker is part of the M C Saatchi group. The Mandarin ... proposals from Walker Media demonstrate their understanding of the Mandarin Oriental brand and we look ...
for furniture retailer MFI, following a final head-to-head battle against Walker Media....to Walker, in no small part because of the latter s sister agency, M C Saatchi, which handles MFI s creative account. The review was handled by the AAR. Zenith is believed to have out-negotiated Walker at MFI board ... the incumbent, Walker and BLM. A result was then expected at the end of August, but it is thought to have been ...
The furniture retailer has invited Walker Media, BLM and incumbent ZenithOptimedia for further meetings, scheduled this week. MFI kicked off a review of its media business in July, after appointing Walker Media s sister agency M C Saatchi to its creative account last year. The refined shortlist has ...
MFI kicked off a review of its media business in July, after appointing M C Saatchi to its creative account last year. Saatchi s sister agency, Walker Media, has pitched for the business, in addition to the incumbent, ZenithOptimedia; independent, BLM; and OMD UK. A result is expected before ...
directly into its sister agency Walker Media. However, MFI has opted for an open pitch instead. ...
LONDON - The future prospects of M&C Saatchi, following the departure of Christine Walker, have...the independent advertising agency group is overly dependent on Walker Media, the media agency Walker founded, to offset poor trading performances elsewhere. It questions how the group will prosper after founder Walker ... as Walker, one of adland s big names, finishes her final week at Walker Media. Her leaving party took place ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.