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Camelot awards BMP Optimum £20m media account
10 Nov 1998
Camelot, the UK national lottery operator, has appointed BMP Optimum to its 20 million ($33 million) media planning and buying account following a five way competitive pitch. BMP pitched against MediaVest, Walker Media, Universal McCann and the incumbent of four years, Zenith Media, to win the business ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.



