Acrobats star in new Walkers Sensations ad
06 Mar 2009 | by Kate Nettleton
LONDON - Walkers is presenting is Thai Sweet Chili Sensations crisps as a "Journey through flavour" in a new TV campaign created by Abbott Mead Vickers BBDO.
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Walkers has formed a mobile marketing partnership with O2 to offer consumers a free SMS vote for the Walkers "Do us a flavour" campaign.
LONDON - Walkers is presenting is Thai Sweet Chili Sensations crisps as a "Journey through flavour" in a new TV campaign created by Abbott Mead Vickers BBDO.
Walkers is to promote its "Do us a flavour" campaign through a new bespoke video channel on Yahoo!.
Walkers' campaign generated 1.2 million flavour ideas as people willingly bought into the concept, Kate Nettleton writes.
Walkers has released six new crisp variants - Crispy Duck & Hoisin, Cajun Squirrel, Builder's Breakfast, Onion Bhaji, Fish & Chips and Chilli & Chocolate - after its "do us a flavour" campaign, created by Abbott Mead Vickers BBDO, received more than one million entries.
The 'Do us a Flavour' campaign by Abbott Mead Vickers for Walkers crisps has received over 1.1 million entries, far exceeding initial predictions at its launch in July.
The latest Walkers crisps ad, created by Abbott Mead Vickers BBDO, features Gary Lineker and encourages consumers to enter a competition to create a new flavour of crisp.
LONDON - AMV BBDO has released its latest Gary Lineker ad for Walkers, triggering the brand's search for a new flavour of crisp.
LONDON - Walkers Crisps has fallen foul of the washout British summer and has pulled its latest ad campaign amid fears it would offend people affected by the floods.
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