Saatchi/Walker Media 28 18 ( ) Chicago Town Pizza Life Agency/MEC 27 ...
still cite the Walkers 'Do us a flavour' campaign as one where it was done right. I can't really ... ( ) Walkers Crisps Abbott Mead Vickers BBDO/OMD UK 45 3= ( ) BT Abbott Mead ...
%) and Johnnie Walker (+42%) all experienced solid growth. Peter Walshe, director of BrandZ, says: 'McDonald ...
and indulgence. Walkers Baked crisps saw 56% growth, but the mother brand also performed well. Walkers' regular ... . Yet the only brand to lose sales last year was another Walkers brand - Sensations. When it launched it performed strongly on the back of interesting new flavours and a premium positioning. While Walkers focuses ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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