to remove filtersAdwatch (May 2) Top 20 recall: Florette
09 May 2012 | by Russell Ramsey, executive partner, JWT London
PC World M C Saatchi/Walker Media 32 13 ( ) Dreams RKCR Y R ... Spencer RKCR Y R/Walker Media 26 14= ( ) Mini Cooper S BSUR/Vizeum 26 ...
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Adwatch (May 23) Top 20 recall: Walt Disney World Resorts
22 May 2012 | by Zaid Al-Zaidy, chief strategy officer, TBWA\London
Bartle Bogle Hegarty/ Walker Media 33 9= -1 Morrisons DLKW Lowe/MEC 32 9= ( ) Vision Express Dare/Walker Media 32 11= ( ) The Co ...
Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco
25 Apr 2012 | by Richard Warren, Joint chief executive, DLKW Lowe
M C Saatchi/ Walker Media 33 13 (-) Tropicana Juniper Park/ OMD UK 32 14 (-) Haribo Quiet Storm/ Walker Media 31 15= -6 McDonalds Leo Burnett/OMD UK 30 15= (-) KFC BBH/Walker Media - 17 (25 ...
Pepsi enters top 10 grocery brands but Coke still number one
04 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
-Cola remained top with sales of 1,14m, up 74.3m on 2011, followed by Warburtons, Walkers Crisps, Cadbury Dairy ...
Sector Insight: Crisps and salty snacks
04 Apr 2012 | by Jane Bainbridge
="121" height="140" />Sebastian Micozzi, Head of marketing, Walkers Crisps, PepsiCo In his present role since September, Micozzi oversees the Walkers brands. He has been at PepsiCo for 12 years, working ... Walkers Crinkles - A big hit since launch in April 2011, but there is concern the line may ...
Foster's Gold to get £7.5m marketing boost
20 Feb 2012 | by Gemma Charles
. Doug Walker, Heineken's head of customer marketing for the off-trade, said: "We're launching the next ...
Weighing up Twitter's branded adventure
17 Feb 2012 | by Sarah Shearman
on Twitter. Kraft, T-Mobile and Walkers (see views from Kraft's Daryl Fielding, Walkers' Miranda Sambles ... following further in the long term. BRAND VIEW Miranda Sambles, marketing director, Walkers It is important for Walkers to be where our consumers are, and Twitter is where they choose to have a conversation ...
PepsiCo to cull 8,700 jobs and invest an extra $600m in advertising
10 Feb 2012 | by John Reynolds
PepsiCo is to up investment in its core cola and crisps brands in North America, which some believe have been neglected as the company strives to promote and invest in healthier brands. PepsiCo did not disclose whether its UK operation, which makes Walkers Crisps, would be impacted by the jobs ...
All Her Majesty's brands: 10 brands the Queen can't live without
07 Feb 2012 | by Staff
the brand a royal warrant in 1962 but Charbonnel et Walker also holds a royal warrant as Chocolate ...
Goldstone to exit Premier Foods
03 Feb 2012 | by John Reynolds
at Hovis, between 2008 and 2011. Prior to that, he was marketing vice-president at PepsiCo-owned Walkers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
