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Trading places: this week's people moves

Week ) Sean Healy , the managing director at Walker Media , has been poached by ZenithOptimedia ...

Weighing up Twitter's branded adventure

on Twitter. Kraft, T-Mobile and Walkers (see views from Kraft's Daryl Fielding, Walkers' Miranda Sambles ... following further in the long term. BRAND VIEW Miranda Sambles, marketing director, Walkers It is important for Walkers to be where our consumers are, and Twitter is where they choose to have a conversation ...

All about ... Global content deals

. ADVERTISERS - Neil Walker, the branded content director at ZenithOptimedia's Newcast division, argues that ...

Tetley shortlists four agencies for media duties

Tea brand Tetley has shortlisted incumbent agency Starcom MediaVest Group and MediaCom, Walker...has previously worked with Walker Media during a stint as the interim marketing manager at cereal ...

Hall of Fame shortlists finalised and deadline extended

Marks Spencer Microsoft Virgin Atlantic *Walkers *Johnnie Walker *Lynx *ComparetheMarket Innovators ...

Does media value Cannes?

of business life. For instance, Phil Georgiadis, the chairman of Walker Media, wonders whether they ever ... ever." MAYBE - PHIL GEORGIADIS, CHAIRMAN, WALKER MEDIA "Awards may play some part in client ...

Bauer Access extends KFC partnership with 4Music

. The deal was originated and negotiated by SPP, the sponsorship arm of Walker Media. The programme itself ...

Profile: A spirited defence

how he went from Leicester, where he worked for Walkers, to Caracas, to take up a role at UD Venezuela ... look at it.' Inside work 1991-1994: Marketing manager, Walkers Snackfoods 1994-1997: Marketing ...

Trading Places: This week's people moves in advertising, marketing and media

Regional publisher Johnston Press has appointed Henry Faure Walker as digital and business development ...

Lionel Richie sends up hit Say You, Say Me in new Walkers ad

The new Walkers crisps ad starring Lionel Richie will break on television on Friday, with the pop...The ad has been created by Abbott Mead Vickers BBDO to promote the new Walkers Extra Crunchy ... ' to friends and families who relax together with Walkers Extra Crunchy. But when Richie brings his sharing ... dared to take from the packet. The ad finishes with the line: "New thicker cut Walkers Extra Crunch ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.