Weetabix launches campaign for new golden syrup variant
13 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
#GoldenFuel in its TV execution for the first time. Media planning and buying has been handled by Walker ...
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Pepsi consolidates UK media into OMD
19 Apr 2012 | by Maisie McCabe
Mindshare previously oversaw the soft drinks business, which covers Pepsi, Pepsi Max and 7Up. OMD already handled the bulk of the spend, working on brands including Walkers, Tropicana and Quaker. The appointment was made without a pitch and is part of a global initiative driven from Pepsi's New York ...
Cravendale unveils Muppets campaign
07 Feb 2012 | by Sara Kimberley
. The creative directors were Sam Heath and Chris Groom, who worked with the creative team of Hollie Walker ... . Walker and Powell said: "We wanted to deliver a fairly straightforward message in the enthusiastic tone ...
Crayon nets Grant's global digital task
02 Feb 2012 | by Matthew Chapman
Crayon pitched against two social media-focused agencies after Grant's parted ways with its web-build agency. The brand is looking to launch a digital push to challenge Johnnie Walker and Ballantine ... Johnnie Walker, has led the alcohol sector's adoption of social media via a multi ...
All about ... Global content deals
02 Feb 2012 | by Alasdair Reid
. ADVERTISERS - Neil Walker, the branded content director at ZenithOptimedia's Newcast division, argues that ...
Pitch Update
19 Jan 2012
Tetley tea account. The incumbent, Starcom MediaVest, will face Manning Gottlieb OMD, MediaCom and Walker ...
Pitch update
12 Jan 2012
, is defending the account as Manning Gottlieb OMD, Walker Media, Maxus, MediaCom and MEC all hope their tea ...
The Annual 2011: Top 10 radio ads
20 Dec 2011 | by Staff
radio soundscape. Agency: Wieden Kennedy Writers: Sam Heath, Chris Groom, Hollie Walker, Freddie ...
School Reports 2011: Karmarama
05 Sep 2011 | by Staff
's award-winning creative team Sam Walker and Joe De Souza joined to work alongside the creative director ...
The Brooklyn Brothers wins Butcher's account
01 Sep 2011 | by Jeremy Lee
The Brooklyn Brothers." The media account, held by Walker Media, is unaffected. Separately, The Brooklyn ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
