to remove filtersBiggest brands: Top 100 global brands by value 2009
28 Apr 2009 | by Nicola Clark
%) and Johnnie Walker (+42%) all experienced solid growth. Peter Walshe, director of BrandZ, says: 'McDonald ...
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Sony Ericsson sales down but impact of new products not yet felt
19 Apr 2011 | by Ed Owen
marketing chief Lennard Hoornik leaving the company in November last year , to be replaced by Steve Walker ...
Biggest brands: Top 10 brands by product category 2008
23 Sep 2008 | by Jane Simms
and indulgence. Walkers Baked crisps saw 56% growth, but the mother brand also performed well. Walkers' regular ... . Yet the only brand to lose sales last year was another Walkers brand - Sensations. When it launched it performed strongly on the back of interesting new flavours and a premium positioning. While Walkers focuses ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
