19 Mar 2012
| by Matthew Chapman
The script for the global campaign is based verbatim on the thoughts of an eight-year-old boy with creative using the same stop-motion animation techniques used by Anderson in his 2009 film 'Fantastic Mr Fox'.
Steve Walker, chief marketing officer at Sony Mobile, said: "Xperia smartphones are made ...
27 Feb 2012
| by Matthew Chapman
Speaking at the Mobile World Congress in Barcelona, Steve Walker, Sony Mobile chief marketing officer, said the brand would position itself as "a more connected and entertaining mobile experience".
Bert Nordberg, Sony Mobile president and chief executive, introduced the new vision for the mobile firm ...
07 Feb 2012
| by Staff
the brand a royal warrant in 1962 but Charbonnel et Walker also holds a royal warrant as Chocolate ...
02 Dec 2011
| by Staff
brand event strategy at a music event
Orange RockCorps
Walkers - Orange RockCorps
Best ...
Vickers BBDO
Walkers - Sandwich
Leisure
Whynot!
Malaysia Night
Media ...
04 Oct 2011
| by Matthew Chapman
,883
3,734
4%
88
92
Johnnie Walker
3,842
3,557
8%
89
89 ...
23 Sep 2011
| by Mary Howlett
market conditions,' says the company's head of marketing, Ted Walker.
Striking deals
Many other ...
30 Jun 2011
| by Ben Bold
by Walker Media.
It features a voiceover by larger-than-life thespian Brian Blessed and a cameo by Amy ...
06 Jun 2011
| by Loulla-Mae Eleftheriou-Smith
in the US last year.
A shortlist of 10 companies will work with PepsiCo brands Pepsi, Walkers, Tropicana ...
representatives from PepsiCo brands Pepsi, Walkers, Tropicana and Quaker will take part in the judging process ...
06 May 2011
| by Ed Owen
.
Steve Walker, head of marketing at Sony Ericsson, said the phones were tailored for social media ...
19 Apr 2011
| by Ed Owen
marketing chief Lennard Hoornik leaving the company in November last year , to be replaced by Steve Walker ...