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Marketing to children - Kids Brand Index 2011

love Walkers Crisps, the overall top brand within the Kids Brand Index 2011. How the research ...

Best of the tech blogs

WALKERS' CSR STUNT...Posted by Robin Wilson http://robin1966.blogspot.com 21 September - You may have seen the ads for the Walkers Do Us A Flavour campaign. The crisp giant is asking us, the people, to come up with new flavours of crisps. The winner gets 50,000 and one per cent share of the profits... Walkers has made the prize ...

Toy site hunts for grown-ups

in a toy shop. The account will be led by Custard s creative director, Rupert Walker, who will raise ...

Custard beats rivals to lucrative PhotoBox brief

Campbell. Campbell, with the help of Custard creative director Rupert Walker, will lead a team of five on the account. Walker said that the Custard team would be targeting print journalists and key bloggers alike ...

Firefly wins £500k digital brief

the consolidated business, with CEO Claire Walker leading an account team of nine. The agency will aim to promote ...

Firefly beats rival Lewis to six-figure account

will be headed by account director Siobhan Gilheany, overseen by Firefly CEO Claire Walker. The account team ... and Xansa together employ 20,000 people worldwide, with revenues of more than 1bn. Walker said Firefly ...

Firefly beats Citigate for TomorrowNow account

. The account will be headed by Firefly CEO Claire Walker, and will involve the agency s offices in London ... to provide their own maintenance but TomorrowNow will do it at 50 per cent of the price, said Walker. ...

Portland PR to aid Bebo in fight against MySpace

The online community site has also hired Firefly Comm u nications for crisis communications. The account is led by Portland MD Tim Allan, with Firefly s account being headed by CEO Claire Walker. Bebo was launched in July 2005 and today has 31 million registered users worldwide, with 8.5 million of them based ...

Firefly appoints Cancan MD Holt to lead corporate

Holt joins Firefly on 2 May as one of the agency's five board members, and will report to MD Mark Mellor and CEO and founder Claire Walker. Motorola, one of Firefly's flagship accounts, will be among the clients Holt will oversee. Mellor has hailed Holt's 'broad skills across business ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.