14 Jun 2006
| by by Drew Barrand
LONDON - Walkers is to be unveiled as the sixth sponsor of the new £450m Wembley Stadium....sponsorship package is £1m-£1.5m a year.
Walkers' contract includes a value-in-kind element. This will see ...
and corporate hospitality opportunities.
Walkers' tie-up with Wembley is not its first foray into football stadium sponsorship. It holds the naming rights to the Walkers Bowl, home of Coca-Cola Championship side ...
25 Apr 2006
| by by Lauren Webb
in the new campaign for Walkers Sensations, which have just been relaunched....The 20-year-old singer from Cardiff appears in the ad for Walkers Lime and Thai Spice Sensations ...
in ads for its Sensations brand, Walkers is no stranger to using high-profile celebrities to promote its ...
. With the government actively trying to address this problem, Walkers had reduced the saturated fat content of its ...
11 Apr 2006
| by by Suzanne Bidlake
its weight to criticism of PepsiCo's Walkers Crisps campaign, which compares salt levels in its...of the Children's Food Bill is set for June.
Complainants to the ASA argue that Walkers gives misleading health ...
of white bread and a packet of ready salted Walkers Crisps, saying: "There's now as little salt in here as there is in here."
In TV commercials, he suggests most people would assume Walkers Crisps contain 95 ...
20 Mar 2006
| by by Jennifer Whitehead
LONDON - Charlotte Church is to star in the new Walkers crisps ad with Gary Lineker, reportedly.... Advertising for Walkers Crisps is handled by Abbott Mead Vickers BBDO.
News that Walkers has signed up another star to endorse its crisps will enrage pressure groups, who have been highly critical of Walkers ...
Venables and Steve Redgrave have also appeared.
Only last month, Walkers trumpeted the reformulation ...
25 Aug 2010
| by Jennifer Whitehead
The new Walkers crisps ad starring Lionel Richie will break on television on Friday, with the pop...The ad has been created by Abbott Mead Vickers BBDO to promote the new Walkers Extra Crunchy ...
' to friends and families who relax together with Walkers Extra Crunchy.
But when Richie brings his sharing ...
dared to take from the packet.
The ad finishes with the line: "New thicker cut Walkers Extra Crunch ...
24 Mar 2005
The Walker Media planning subsidiary, Spark, has won a consultancy brief for the gaming
23 Feb 2005
| by Julia Pearlman
as Diageo-owned Scotch whisky brand Johnnie Walker ties up with Team McLaren Mercedes....are at the core of Johnnie Walker's consumer base in most of the 186 markets in which the brand is present ...
on August 21, three quarters of the way through the season.
The Striding Man and Johnnie Walker signature ...
.
In addition to its annual sponsorship and marketing investment of between £10m and £15m, Johnnie Walker ...
16 Jun 2011
| by Jeremy Lee
DLKW Lowe and Walker Media have been appointed by The Health Lottery to handle what is expected...will be the biggest launch of a new brand this year."
DLKW and Walker were both tipped to work on the account back ...
21 Mar 2012
| by Maisie McCabe
FitFlop, the footwear brand, has appointed Walker Media, the M&C Saatchi-owned media agency, to its...creative work is designed in house. Walker Media won the pitch after presenting its plans to launch ...
to emphasise the brand's emphasis on "comfort and enablement". Nicki Hare, vice-chairman at Walker Media, said ...
in its results that Walker Media had a "healthy new business pipeline". Last month, Walker Media ...
02 Oct 2006
| by by Beth McLoughlin
international television campaign for Johnnie Walker whiskey.